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Paid Ads Specialist (Google + Meta)

TalentCross
Remote – LATAM-based candidates only
RemoteUSD 3,500 - 5,500 / month

About this role

Paid Ads Specialist (Google + Meta)

Salary: $3,500 up to $5,500 USD/month Remote – LATAM-based candidates only

About the Client

TalentCross partners with US-based companies to connect them with top LATAM talent for remote roles. Our client is a profitable, fully remote company revolutionizing product creation by combining SaaS technology with custom manufacturing.

About the Role

We are looking for a rockstar Paid Ads Specialist with deep expertise in Google Ads and Meta Ads. This is non‑negotiable: you must have managed $50K+ budgets on Google Ads and $30K+ budgets on Meta Ads. You will own paid media strategy, execution, and optimization to drive customer acquisition and retention.

Responsibilities

  • Manage and scale high‑budget campaigns across Google Ads and Meta Ads.
  • Own website conversion and CRO strategy; plan/run A/B tests.
  • Build lifecycle communication flows: onboarding, reorder triggers, win‑back paths.
  • Define positioning and messaging for customer segments across ads, website, and sales.
  • Plan, write, and run lifecycle/marketing emails.
  • Conduct customer research and translate insights into ad copy and tests.
  • Report on conversion rate, repeat revenue, and order value.

Requirements

  • 4+ years in B2B or e‑commerce marketing with ownership of paid ads, website conversion, or lifecycle.

  • Proven track record managing $50K+ Google Ads budgets and $30K+ Meta Ads budgets.

  • Strong A/B testing knowledge.

  • Experience building lifecycle/email programs with measurable revenue results.

  • Ability to own projects end‑to‑end with minimal supervision.

  • Fluent written English.

  • Nice to Have

  • Funnels mixing self‑serve and sales‑led buying.

  • Hands‑on CRM/email platform experience (HubSpot, Pipedrive).

  • Experience writing prompts/knowledge bases for AI sales/support agents.

  • Background in custom manufacturing, merch, or print‑on‑demand.

  • Why Join Us

  • Direct access to leadership and mentorship.

  • Influence product and strategy with flat hierarchies.

  • Rapid growth, autonomy, and career acceleration.

  • Apply now

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