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National Sales Manager (Seasoning)

Proten International
Lagos Posted Oct 21, 2026
On-site

About this role

Job Description

Job Title National Sales Manager (Seasoning)

Job Purpose

  • Responsible for the overall commercial strategy of the brand.
  • Responsible for the sales, sales activation, client/principal engagement as well as internal strategy numbers within the distribution house
  • Responsible for leading nationwide strategy for seasonings sales.

REPORTING RELATIONSHIPS Functionally Reports To MD Administratively Reports To MD Direct Reports: RSMs, Area Sales Managers, Sales Supervisors, Promoters

WORKING INTERFACE Internal Finance, Supply Chain, HR ,External Principals, Distributors, Dealers, Retailers, Logistics outfit.

Experience

  • Minimum of 12 years’ experience working in Sales and

  • Distribution of Fast-Moving Consumer Goods (FMCG) (Seasoning) out of

  • which five (5) years should be in Sales Managerial position.

  • Experience managing a high-performance sales team and selling

  • beverages

  • Understanding of strategic sales process and the steps necessary

  • to drive sales results

  • Demonstrated experience in managing projects for sales process

  • or program implementation from concept to completion

  • Must be organized, detail oriented and ability to multi-task in a

  • fast-paced environment

  • Excellent interpersonal, and communication (oral and written)

  • Ability to work independently and as part of a virtual team where

  • open, collaborative communication is expected

  • Exhibits personal traits of curiosity, modesty, achievement

  • orientation, and conscientiousness

  • Team player that is creative, process oriented, and committed

  • Knowledge and use of Basic MS Office Suites (Excel, PowerPoint

  • and Word)

  • Understanding of P&L, cost analysis, etc.

  • JOB RESPONSIBILITIES

  • Responsible for Division/Brand Sales, Promotions, Collections and other activities to achieve sales

  • target Nationally, majorly in seasonings (cubes, powder etc.)

  • Responsible for driving revenue growth, managing regional teams, building distributor relationships,

  • and ensuring market expansion across all seasoning brands.

  • Identify growth opportunities, new channels, and emerging markets; drive penetration in traditional

  • trade, expand distribution and grow sales

  • Good experience in managing principals.

  • Build positive working relationship with existing clients for repeat business.

  • Coordinate with sales team to plan promotional activities, trade shows and special events.

  • Motivate and guide sales teams to achieve revenue targets.

  • Maintain sales management and reporting tools to achieve business objectives.

  • Coordinate with management to develop sales plans, budget and schedule (Stock & Sales)

  • Interact with sales team to develop sales plans and strategies (Distribution and Coverage)

  • Develop creative sales techniques and tactics to meet business goals.

  • Understand client needs and provide appropriate sales solutions.

  • Address client issues and queries in agreed timeline.

  • Prepare sales contracts, proposals and reports for management and customers.

  • Develop sales presentations for senior management and principal

  • Participate in sales conferences, industry meetings, and social networks to represent company’s

  • brand.

  • Raise market information on competition

  • Hire, train and guide new candidates in their job responsibilities.

  • Monthly timely submission of Management MIS/Deck

  • Monthly Debtor Confirmation and documentation updates/confirmation of all credit customers.

  • KEY RESULT AREAS

  • Timely ordering Stamp; Accurate forecasting

  • Sales Team Management

  • Network Building v Network Filling

  • Active versus passive Sales & SCM team

  • Stock management

  • Debtors’ management

  • Promotion requests

  • Prompt After Sales Service

  • Competitor information and value chain

  • Monthly Deck

  • Market Research

  • KEY PERFORMANCE INDICATORS

  • Team Strike Rate

  • Monthly sales & Collection target vs achievement

  • Shortage and expiry ratio

  • Coverage and billing plan

  • Visibility in share of shelf.

  • Risk management and Volumes

  • Reports submission

  • Relation with principal on field.

  • JOB SPECIFICATIONS

  • Education • Minimum of a bachelor’s degree /HND preferred

  • Professional Qualification

  • Good knowledge of Marketing, Sales, Commercials, Distribution

  • Systems and Network, etc.

  • Excellent communication skills and writing proficiency in English.

  • Good merchandizing skills.

  • Good Computer literacy and IT skills.

  • Good leadership skills.

  • KEY COMPETENCIES REQUIREMENTS

  • Technical

  • Excellent Negotiation Skill

  • Computer literacy

  • Analytical skill

  • Good interpersonal relationship

  • Result-oriented

  • High Integrity

  • Highly Experienced in managing sales teams

  • Effective communication skill (Oral & written)

  • Effective team leadership skill

  • Coaching and Training skill

Behavioral:

  • Customer Focus

  • Process Driven

  • Analytical

  • Result Oriented

  • Teamwork

  • Frequently Asked Questions

  • Common questions about applying and the hiring process

  • How do I know if my application was received?

  • Can I apply with just my profile, or do I need a resume?

  • How long does the hiring process typically take?

  • What happens if I don't hear back?

  • Can I withdraw my application?

  • Is my personal information shared with the employer?

  • Hiring Process

    1. Application Review

  • We review your profile and application.

    1. Initial Interview

  • A quick call to discuss the role & your goals.

    1. Technical Assessment

  • Deep dive into your skills & experience.

    1. Final Decision

  • Offer extended to successful candidates.

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