About this role
Job title: Merchant Success Lead
The Merchant Success Lead will build and own the merchant ecosystem for a technology-driven food ordering and delivery platform in Lagos, responsible for acquiring, onboarding, retaining and growing restaurant partners and ensuring they generate meaningful value from the platform.
Salary
- ₦350,000 – ₦500,000
Location
- Lagos, Nigeria
Employment Type:
- Fulltime
Responsibilities
- Build our founding portfolio of high-quality restaurant partners.
- Identify and prioritise restaurants based on brand fit, location, customer demand, cuisine, operational capability and commercial potential.
- Own the merchant acquisition pipeline from prospecting through signed agreements.
- Conduct outbound outreach, meetings, negotiations and commercial presentations.
- Build relationships with restaurant owners, founders and senior operators.
- Own merchant onboarding from documentation and verification through menu setup and go-live.
- Coordinate merchant content production, photography and platform presentation.
- Ensure merchants meet our operational and customer-experience standards.
- Monitor merchant performance including order volume, fulfilment, ratings, availability and customer feedback.
- Identify underperforming merchants and develop action plans to improve performance.
- Identify opportunities to increase merchant order volume and platform engagement.
- Resolve merchant issues quickly and protect long-term relationships.
- Build scalable merchant onboarding and account-management processes.
- Maintain accurate CRM and pipeline data.
- Provide market intelligence to the CEO and Product team on merchant needs, pricing, competition and customer behaviour.
- Help shape our merchant strategy as the platform scales.
Requirements
- 4+ years of experience in B2B sales, business development, partnerships, account management or merchant operations.
- Proven track record of personally acquiring and closing B2B accounts.
- Experience working directly with restaurant, hospitality, retail, FMCG or other consumer-facing businesses.
- Strong commercial instincts and negotiation ability.
- Ability to prospect independently rather than relying entirely on inbound leads.
- Comfortable speaking with business owners and senior decision-makers.
- Strong understanding of the Lagos restaurant and lifestyle market.
- Highly organised with the ability to manage a large pipeline and multiple active merchant relationships.
- Strong written and verbal communication skills.
- Comfortable working with targets, conversion rates and revenue metrics.
- Strong follow-through, you do what you say you will do.
You will stand out if you have:
- Existing relationships within Lagos' restaurant and hospitality ecosystem.
- Experience at a marketplace, delivery, e-commerce, hospitality-tech or consumer-tech company.
- Experience managing a portfolio of 50+ merchants/accounts.
- Demonstrated ability to exceed acquisition or revenue targets.
- Experience using CRM and sales analytics tools.
- Experience turning difficult or inactive accounts into productive partners.
What we are looking out for:
- OWNERSHIP: You don't wait for someone else to solve the problem. You identify it, take responsibility and drive it to resolution.
- SPEED: You can move quickly without becoming careless. You understand that early-stage companies cannot afford unnecessary bureaucracy.
- PROBLEM-SOLVING: You are comfortable dealing with problems that have no existing playbook.
- DATA-DRIVEN THINKING: You use numbers, evidence and customer behaviour to make decisions.
- HIGH STANDARDS: You care about quality and don't consider "good enough" the default.
- RESOURCEFULNESS: You can accomplish a lot with limited resources.
- COMMUNICATION: You communicate clearly, directly and early, especially when something is going wrong.
- CUSTOMER OBSESSION: You understand that every operational decision ultimately affects the customer experience.
- COMMERCIAL AWARENESS: You understand how your work connects to revenue, cost, retention and company growth.
- BUILDER MINDSET: You are excited by the opportunity to build systems, teams and processes from scratch.