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Media Buyer

Publicis Groupe
Toronto, Canada Posted Aug 25, 2026
HybridCAD 50,000 - 55,000 / year

About this role

Media Buyer

Overview

The Media Buyer negotiates with media vendors to secure the most cost-effective delivery of objectives; balancing price with quality factors. The negotiation is reflective of the strategy & brand requirements of approved campaigns in TV, CTV & Radio in a team environment.

Responsibilities

  • Negotiate approved executions – TV (including linear optimized), Radio & CTV
  • Working with specialty teams to identify and implement efficient business practice.
  • Work with media vendors regarding tactical aspects of the media buy to achieve campaign objectives and/or fulfill a client request
  • Manage contracts/ insertion orders and any resulting revisions with media vendors
  • Input broadcast/CTV media buys
  • Actualize media spending
  • Assist with financials
  • Train media assistants
  • Prepare/develop reports in PowerPoint & Excel – routine & custom reports
  • Usage of all media related systems
  • Media management - DDS, buying platform
  • Media Research - nLogic

Qualifications

  • Minimum of Associate Degree in Media, Bachelor’s degree a plus/preferred

  • Track record of success throughout post-secondary career and previous employment

  • Minimum of 2+ years of media buying

  • Media systems’ proficiency

  • Strong analytical & math proficiency skills

  • Solid verbal and written communication skills

  • Technical proficiency, particularly with Excel, Word and PowerPoint

  • Demonstrated critical thinking and problem solving abilities

  • Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure

  • Detail-oriented and able to produce accurate work product

  • Additional information

  • We’re committed to building a diverse and inclusive workplace. Accommodations are available throughout the hiring process upon request.

Salary

Transparency matters to us. The salary range for this position is $50k- 55k per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Zenith is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for all stages of the interview and employment process for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Zenith , however, only those candidates selected for an interview will be contacted.

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