Marketing Traffic Specialist

Job Description:

The Marketing Traffic Specialist is responsible for delivering operational excellence by driving process and workflow across either seasonal marketing sprints or operations for always-on functions such as brand marketing events, marketing brand design and brand partnerships and collaborations. They lead and participate in meetings to support multiple teams and projects within the marketing department functioning similarly to an Agile scrum master or project manager. They are highly organized and strategic and expected to support scheduling, resourcing and issue resolution/escalation. They support on-time execution of campaigns through timeline management and deliverables, as well as collaboration with cross-functional partners.

This is an ideal opportunity for someone with strong leadership skills, a sense of urgency, and an interest in helping creative and strategy teams work smarter, faster, and more collaboratively. The Marketing Traffic Specialist plays a crucial role in ensuring the seamless execution of marketing campaigns, directly impacting the company's brand presence and customer engagement.

This job is located at our Global Home Office in Columbus, Ohio.

What Will You Be Doing?

Sprint Management or Workstream Operations

• Lead operational planning and sprint management for either seasonal campaigns or always-on marketing functions
• Facilitate daily or weekly stand-ups, retros, sprint planning and ensure work is tracked and aligned to timelines.
• Partner closely with marketing strategists, creatives, channel leads, and brand teams to ensure deliverables are clear, prioritized, and executed on time.

Agile Process Execution

• Support the ongoing use and refinement of agile marketing methodologies within the team.
• Contribute to a culture of continuous improvement by identifying process gaps and implementing solutions.
• Adapt quickly to shifting priorities and help teams pivot work accordingly.
• Cross-Functional Communication
• Serve as a central point of contact for assigned sprints or workstreams, ensuring seamless communication between creative, strategy, and production teams.
• Escalate roadblocks and recommend solutions to leadership.
• Project and Workflow Coordination
• Oversee calendars, workflows, and capacity planning for assigned areas.
• Ensure clarity in roles, responsibilities, and project requirements.
• Track milestones, deliverables, and approvals to support a smooth end-to-end execution process.
• Support adherence to timelines, documentation, and workflow tools.

What Do You Need To Bring?

• Bachelor's degree or related experience
• 4+ years of experience in marketing operations, project management, retail marketing, or creative production.
• Excellent organizationa