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Marketing Strategist
Photon Interactive UK Limited
onsiteUSD 56,000 - 197,000 / year
New York, United States Posted Aug 21, 2026
About this role
Marketing Strategist
Job Description
Key responsibilities
- North Star Narrative (2-page): Create a concise, banker-friendly narrative that articulates what the platform solves, why now, and the immediate value to bankers.
- Messaging & Positioning: Define positioning pillars (e.g., Preparedness, Relationship Intelligence, Workflow Acceleration, Secure Offline Mobility) and translate them into clear messaging for IB leadership and banker audiences.
- Persona-Based Storytelling: Tailor value propositions by persona:
- Senior bankers: “Prepared in seconds, guided throughout the day”
- Coverage: “Relationship clarity + sponsor signals”
- Origination: “Faster pitch prep + deal context”
- Juniors: “Execution acceleration + context library”
- Awareness & Adoption Assets: Produce a package of adoption materials:
- Executive briefing deck storyline (1–3 key slides)
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