About this role
We are seeking an individual to take charge of our content creation and marketing for the M O'Brien Group. We are an exciting, growing business in the construction industry with an emphasis on our excellent team of people.
The role with involve:
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Arranging and carrying out site visits to film and photograph our teams and equipment in action. (Bring your work boots)
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Editing and posting of content across our social channels and website.
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Generating content campaigns for key industry calendar events.
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Product photography/ spec sheet creation for new equipment.
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Assisting the commercial teams by creating collateral material digital and for print.
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Proofing and bringing presentations in line with brand guidelines.
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Email Marketing: Design, execute, and manage engaging email campaigns (newsletters, information emails, promotions, etc.)
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Liaise with the teams to document good news stories that can be case studied and posted.
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Monitor website performance, SEO metrics, social media analytics, and email campaign results to assess effectiveness and suggest improvements.
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Support with event planning.
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Conduct follow up customer satisfaction surveys to relay feedback to the operations team.
We would expect the applicant to:
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Have previous experience within digital marketing.
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Be a confident and effective content creator Video/ Photography experience.
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Competent with Editing software to produce great visuals.
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Able to implement marketing plans and manage multiple projects and campaigns at any one time
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A strong understanding of digital marketing platforms.
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Excellent verbal and written communication skills with a proven ability in digital communications and creative copywriting.
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Strong project management skills with the ability to work independently and on your own initiative
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SEO Understanding.
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Driving licence to enable travel to sites to create content.
It would be desirable if:
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You have experience/ knowledge of the construction industry.
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Hold a CSCS card to obtain site access. (This can be provided)
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Can demonstrate competency with drone operation. (rules/ regs).
The company will provide all equipment necessary for the role, including cameras, a drone, a laptop with Adobe Editing software and necessary licences to carry out this role.
When applying please send examples of content your have produced to support your application for this role.