Marketing Manager

Marketing Manager

Location: Onsite : Washington, California, or New York preferred

Schedule: 40 hours

Duration: 8 months

Pay: $85/hr - $90/hr (DOE)

The Planet Group is looking for a hands-on, detail-oriented Marketing manager Specialist with 10+ years of experience. The main function of a marketing manager is to run marketing activities by researching and developing marketing opportunities and plans; implementing sales plans and managing marketing staff.

Job Responsibilities:

• Accomplishes marketing human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling and coaching employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
• Achieves marketing operational objectives by contributing marketing information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
• Meets marketing financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analysing variances; initiating corrective actions.
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
• Improves product marketability and profitability by researching, identifying, and capitalising on market opportunities; improving product packaging; coordinating new product development.
• Provides information by collecting, analysing, and summarising data and trends.
• Accomplishes marketing and organisation mission by completing related results as needed.

Job Qualifications:

• 10 + years of experience required.
• Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills.
• Ability to work independently and manage one's time.
• Ability to keep information organised and confidential.
• Previous experience with computer applications, such as Microsoft Word, Excel and PowerPoint.
• Education/Experience: Bachelor's Degree in marketing, communications, or journalism.
• Developer Audience Marketing

Experience

• At least 10 years of experience marketing to technical and developer audiences within the AI space.
• Campaign & Activation Expertise: Hands-on experience managing marketing campaigns, global virtual hackathons, and developer activations.
• Agility & Independence: Ability to thrive in a fast-paced environment, pivot quickly, and deliver results with minimal hand-holding.
• Nice-to-Have Skills
• AI Domain Familiarity: Staying updated on AI information and having specific AI space knowledge.
• Relevant Operational

Experience

• Experience organizing global virtual hackathons and managing developer activations.

• Typical Day-to-Day in the role

• Marketing Activations: Executing marketing campaigns and developer activations, including organizing global virtual hackathons.

• Promotions & Content: Managing promotions and creating content derived from hackathon winners.

• Fast-Paced Execution: Operating in an agile, fast-paced environment that requires pivoting quickly and staying up to date on AI developments

• How will performance be measured?

• Immediate Impact: Delivering results from day one with minimal hand-holding in a fast-paced, agile environment.

• Execution of Activations: Successfully organizing and managing global virtual hackathons and developer marketing campaigns.

• Content & Promotions: Effectively managing promotions and creating engaging content derived from hackathon winners.

• The Planet Group and our companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity, and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.

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About The Planet Group

The Planet Group is a global professional services firm delivering strategic staffing and advisory solutions. We operate at the intersection of talent and transformation – connecting the right people with the right opportunities in the areas of technology, engineering, accounting & finance, digital marketing, and manufacturing.

As one of the largest staffing companies in the US, we operate with a global reach and a performance-first mindset. We partner with clients to move fast, stay agile, and drive measurable results – building high-impact teams that fuel transformation and growth.