About this role
About the Role Canonical is seeking a Marketing Manager to serve as a brand steward and demand creator for its open-source technology. You will translate complex open-source technology into clear messages, stories and strategies that shape how customers understand Canonical's vision. You will work within cross-functional teams to drive campaigns and insights that help the company learn and grow, across long buying cycles.
What You'll Do
- Transform complex open-source technology into clear messages, stories and strategies.
- Contribute campaigns and insights in a cross-functional unit to drive market understanding and growth.
- Support differentiated product and portfolio positioning; or focus on account-based engagement, partner/alliance messaging, or product-led growth.
- Collaborate across teams to design and run campaigns, measure outcomes, and learn from data.
- Balance storytelling with data, design experiments, and track outcomes across long buying cycles.
- Demonstrate bias for action, focusing efforts on the most impactful activities and taking ownership of results.
What We're Looking For
- Brand stewardship and demand creation mindset.
- Ability to transform complex open-source technology into messaging, stories and market strategies.
- Interest or experience in differentiated product/portfolio positioning; account-based engagement, partner/alliance messaging, or product-led growth.
- Comfortable working in a cross-functional team and contributing campaigns and insights.
- Data-driven with willingness to experiment and track outcomes.