About this role
About the Role
The TH and IndoChina Marketing Lead will supervise regional marketing functions, guide decision-making and strategic planning to support growth, and implement marketing standards for the Dental Solution business across the region. You will lead marketing plans, align with corporate initiatives, and collaborate with leadership, sales, and clinical teams. What You'll Do
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Develop and implement marketing strategies aligned with global and regional business directions
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Plan and manage digital marketing efforts (website, SEO, paid ads, email, social media (LINE))
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Coordinate marketing campaigns for patient acquisition and retention
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Manage relationships with channel partners, dental/ortho association, external vendors, agencies, and designers
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Oversee content creation for patient education, promotions, and branding
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Analyze marketing performance metrics and prepare regular business performance reviews with channel partners and key stakeholders
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Ensure marketing activities comply with healthcare and dental industry regulations
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Support branding and messaging consistency across all channels
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Collaborate cross-functionally with leadership, sales, or clinical teams as needed What We're Looking For
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Bachelor's degree in Marketing, Business, Communications, or a related field
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10+ years of marketing experience, preferably in healthcare or dental industry
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Regional exposure will be a plus
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Strong analytics skills
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Advanced capability in Microsoft Excel, PowerPoint and digital marketing tools
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Experience with Salesforce and SAP is a plus
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Ability to manage multiple projects independently
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Excellent communication and organizational skills