Marketing HubSpot Administrator

Marketing HubSpot Administrator

Overview

Marketing- This position sits within our Marketing division, which plans, directs, implements, and measures marketing programs for our company, people, and software products.

The Opportunity

ConstructConnect's Digital Marketing team is seeking a Marketing HubSpot Administrator to lead our marketing operations and technology strategy. This role is critical to our marketing success, combining deep HubSpot expertise with strategic thinking to create a world-class marketing technology ecosystem that drives growth and efficiency. As our Marketing HubSpot Administrator, you'll be the technical backbone of our marketing operations. You'll own our HubSpot instance end-to-end, ensure flawless integration with our broader tech stack, and empower our marketing team to execute campaigns with precision and scale. This is an opportunity to shape how a leading construction technology company leverages marketing technology to drive business results.

Responsibilities

• HubSpot Platform Ownership
• Serve as the primary HubSpot administrator, managing all technical aspects, configurations, and customizations
• Design and implement sophisticated marketing automation workflows, lead nurturing campaigns, and behavioral triggers
• Optimize HubSpot CMS for our web development team, ensuring SEO best practices and performance optimization
• Manage HubSpot user permissions, training, and adoption across the marketing organization
• Integration & Data Management
• Own and optimize the critical HubSpot-to-Salesforce integration, ensuring reliable data synchronization and lead handoff
• Manage ZoomInfo integration to enrich lead data and improve targeting capabilities
• Maintain data quality through regular audits, deduplication processes, and data governance policies
• Create unified reporting across systems to provide actionable insights for marketing and sales leadership
• Marketing Technology Strategy
• Evaluate and recommend new marketing technologies to enhance team capabilities and campaign performance
• Partner with IT and GTM Systems teams to ensure security, compliance, and technical best practices
• Lead marketing technology vendor relationships and contract negotiations
• Develop and maintain a marketing technology roadmap aligned with business objectives
• Analytics & Optimization
• Build and maintain marketing dashboards that track KPIs, attribution, and ROI across channels
• Conduct regular performance analyses to identify optimization opportunities
• Implement A/B testing frameworks for continuous improvement of marketing assets
• Provide data-driven recommendations to improve marketing efficiency and effectiveness
• This job description in no way implies that the duties listed here are the only ones that team members can be required to perform

Qualifications

• Qualifications

• Experience & Expertise

• 4+ years of marketing operations experience with significant HubSpot administration responsibilities

• Proven success managing complex HubSpot implementations in B2B SaaS or technology companies

• Deep understanding of the HubSpot-Salesforce ecosystem and integration best practices

• Experience with ZoomInfo, 6sense, or similar intent data and sales intelligence platforms

• Track record of improving marketing operations efficiency through process and technology optimization

• Technical Proficiencies

• Expert-level knowledge of HubSpot including Marketing Hub, Sales Hub, Service Hub, and CMS Hub

• Strong understanding of Salesforce architecture and data models

• Proficiency in marketing analytics and business intelligence tools

• Familiarity with API integrations and webhook configurations

• Basic knowledge of SQL, HTML/CSS is a plus

• Leadership Qualities

• Strategic thinker who can balance immediate needs with long-term vision

• Excellent communicator who can work effectively with both technical and non-technical stakeholders

• Strong project management skills with the ability to juggle multiple priorities

• Natural problem-solver who thrives in fast-paced, dynamic environments

• Commitment to staying current with marketing technology trends and innovations

• Why Join ConstructConnect?

• Be part of a growing marketing team that values innovation and data-driven decision making

• Own a critical function with high visibility and impact on business success

• Work with cutting-edge marketing technology in a supportive, collaborative environment

• Opportunity for professional growth and development in marketing operations

• Competitive compensation and comprehensive benefits package

• Physical Demands and Work Environment (must be included in all JDs)

• The physical activities of this position include frequent sitting, telephone communication, and working on a computer for extended periods. Visual acuity is required to perform activities close to the eyes.

• Team members are expected to maintain a dedicated and ergonomically appropriate remote workspace.

• Team members who live within commuting distance of one of our office locations (Greater Cincinnati/Northern Kentucky or Atlanta, Georgia) are expected to work in a hybrid capacity, with regular in-office presence every Tuesday and Wednesday each week.

• All team members must reside and perform their work within the United States.

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