About this role
Marketing Executive
Job Description:
- Plan and manage digital marketing campaigns, including web, email marketing, and display advertising in line with Regional Marketing and Geneva HQ program.
- Maintaining MSC’s social media presence across all digital channels.
- Monitor trends in social media tools, channels, design, and strategy.
- Identify trends and insights and optimize spend and performance based on the insights.
- Measure and report performance of all digital marketing campaigns and assess against goals (KPIs).
- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media and content marketing campaigns.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Communicate with our regional marketing and Geneva HQ about marketing goals and results.
- Prepare translations & request of collaterals for any local digital media engagement
Qualifications and Experience
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Candidate must possess at least Bachelor's Degree in any disciplines from reputable university
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1 to 2 years of working experience in B2B marketing including web analytics and e-commerce preferred.
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Solid knowledge and experience in Social Media Management platforms & Social Listening tools
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Able to communicate Digital Marketing results using Data Analytics to improve multi-channel strategy
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Excellent verbal and written communication skills (in English – Written and Spoken)
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Familiar with Microsoft software products, visual communication software products, and creative services
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Familiar with Office 365. Competency in Adobe Illustrator and Photoshop would be a plus.
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Ability to write ad content and do some basic image editing when required
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MSC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.
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To discover more about MSC values click here.