Marketing Executive

Marketing Executive

Fort Knox Outsourcing is seeking a creative, proactive, and results-driven Marketing Executive to join their dynamic team.

In this role, you will be responsible for developing and implementing comprehensive marketing strategies designed to promote the company's products and services effectively. Your primary objective will be to identify and pursue new business opportunities, ultimately driving sales and increasing market share.

You will conduct in-depth market research to understand customer needs, identify emerging market trends, and analyze competitor activities. A key part of your role will involve generating qualified leads and skillfully converting prospective customers into active, long-term clients. Building and maintaining strong relationships with both existing and prospective customers will be essential.

Required Skills

• Marketing Strategy
• Business Development
• Lead Generation
• Market Research
• Customer Relationship Management
• Sales
• Communication Skills
• Negotiation Skills
• Presentation Skills

Key Responsibilities

• Develop and implement marketing strategies to promote the company's products and services.
• Identify and pursue new business opportunities to increase sales and market share.
• Conduct market research to identify customer needs, market trends, and competitor activities.
• Generate leads and convert prospective customers into active clients.
• Build and maintain relationships with existing and prospective customers.
• Plan and execute marketing campaigns, promotions, and customer engagement activities.
• Collaborate with the sales team to achieve business development and revenue targets.
• Prepare marketing reports and provide updates on campaign performance.
• Represent the company professionally during client meetings, presentations, and promotional activities.
• Monitor competitors and recommend strategies to improve the company's market position.
• Achieve assigned marketing and sales targets within agreed timelines.

Qualifications

• Bachelor's Degree or HND in Marketing, Business Administration, Mass Communication, or a related field.
• Previous experience in marketing, sales, or business development is an advantage.
• Excellent communication, negotiation, and presentation skills.
• Strong customer relationship management and networking abilities.
• Good understanding of market research, lead generation, and sales techniques.
• Proficiency in Microsoft Office and basic reporting tools.
• Ability to work independently and collaboratively within a team.
• Target-driven, organised, proactive, and results-oriented.