Marketing Executive

Role Overview

Fixed Solutions is seeking a proactive and results-driven Marketing Executive to support and execute the company and company’s products marketing strategy across digital and traditional channels. The ideal candidate will play a key role in conducting market research, developing marketing plans, organizing and managing marketing activities, and executing campaigns that drive brand awareness, lead generation, and business growth.

This role requires a blend of strategic thinking, project coordination, content creation, and digital marketing expertise, making it ideal for a marketing professional looking to build a strong career in the technology sector.

Key

Responsibilities

• Conduct market research to identify

• industry trends, customer needs, market opportunities, and competitor

• activities.

• Analyze market data and campaign

• performance to provide actionable insights and recommendations.

• Support the development and

• execution of marketing strategies, plans, and campaigns aligned with business

• objectives.

• Plan, organize, coordinate, and

• execute marketing activities across digital and traditional channels.

• Manage and optimize social media

• platforms, including content planning, publishing, audience engagement, and

• community management.

• Execute digital marketing campaigns

• across social media, email marketing, search engines, and online advertising

• platforms.

• Create, coordinate, and manage

• marketing content for websites, social media, presentations, brochures, case

• studies, and promotional materials.

• Support website content updates,

• SEO initiatives, and online visibility improvement efforts.

• Develop and maintain marketing

• calendars, campaign schedules, and activity plans to ensure timely execution.

• Track, measure, and report on

• marketing campaign performance using analytics and reporting tools.

• Manage CRM systems and execute lead

• nurturing, email marketing, and marketing automation activities.

• Collaborate with sales, business

• development, technical teams, and management to align marketing initiatives

• with business goals.

• Coordinate with external vendors,

• agencies, media partners, and suppliers to deliver marketing projects

• effectively.

• Support the planning, promotion,

• and execution of exhibitions, conferences, webinars, workshops, and corporate

• events.

• Contribute to lead generation

• initiatives and assist in tracking marketing-generated opportunities.

• Ensure brand consistency and

• compliance with corporate branding and communication guidelines across all

• marketing channels and materials.

• Stay updated on emerging marketing

• trends, technologies, and best practices to continuously improve marketing

• performance.

• ·

• ·

Requirements

• Required

• Qualifications

• Bachelor's

• degree in Marketing, Business Administration, Communications, or a related

• field.

• 2–5 years

• of experience in marketing, digital marketing, or marketing

• communications.

• Solid

• understanding of marketing principles, campaign planning, and execution.

• Experience

• with digital marketing platforms, social media management, email

• marketing, and CRM systems.

• Strong

• analytical skills with the ability to interpret marketing data and

• performance metrics.

• Excellent

• written and verbal communication skills in both Arabic and English.

• Proficiency

• in Microsoft Office and marketing tools such as Google Analytics, Meta

• Business Suite, LinkedIn Campaign Manager, or similar platforms.

• Preferred

• Qualifications

• Experience

• in B2B marketing, technology, software, IT services, or digital solutions

• industries.

• Knowledge

• of SEO, SEM, marketing automation, and lead generation strategies.

• Familiarity

• with content management systems (CMS) and basic graphic design tools is a

• plus.