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Marketing Coordinator Maghreb and West Africa

Henkel AG & Co. KGaA
Hybrid

About this role

Marketing Coordinator Maghreb and West Africa

About this Position

Support the planning, execution, and monitoring of marketing activities to drive brand awareness, customer engagement, and business growth. Coordinate campaigns, manage marketing materials & POSM, support digital marketing initiatives, and collaborate with internal teams and external partners to ensure successful implementation of marketing plans across Maghreb & WA countries and SBU.

What you’ll do

  • Lead and execute marketing, advertising, promotional activities, and communication campaigns in compliance with brand guidelines across all SBUs.

  • Manage budgets and resources effectively, ensuring timely execution and cost efficiency. Assist with budget tracking and purchase order management.

  • Support stakeholders and distributors to drive business growth through marketing initiatives.

  • Support regional projects and initiatives.

  • Drive and manage trade marketing and merchandising projects, ensuring excellence in in-store execution, strengthening brand visibility, and optimizing shopper engagement to support sustainable sales growth across all channels.

  • Lead digital communication and online brand presence, working closely with agencies to develop compelling and engaging content that strengthens audience engagement, enhances brand visibility, and supports business objectives.

  • Support New Product Introduction (NPI) and product launches, particularly within the ACC portfolio, from business case initiation and IDH extension through to artwork development and launch preparation.

  • Maintain, follow, and update activity calendars and project timelines.

  • Monitor, evaluate, and optimize marketing plans and campaigns through the analysis of performance, ROI, and KPIs, providing actionable insights to enhance effectiveness and support strategic decision-making.

  • Support the creation of marketing visuals and ensure brand consistency across all marketing communications.

  • Organize and manage customer events, workshops, trade shows, and promotional materials to enhance brand visibility.

  • Work closely with cross-functional teams, including Sales, Product Development, Legal, and Regulatory functions.

  • What makes you a good fit

  • Problem solving, Organization & Planning, Solution-oriented Mindset, Hands-on approach, Methodical & structured, Attention to detail, Interpersonal skills, Creativity & innovation, Adaptability & flexibility, Teamwork and collaboration, Proactivity & initiative

  • Master Degree / Bachelor Degree in Marketing or related discipline.

  • 5 years of experience

  • Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year

  • Diverse national and international growth opportunities

  • Gender-neutral parental leave for a minimum of 8 weeks

  • Employee Share Plan with voluntary investment and Henkel matching shares

  • Life insurance

  • Housing, transport, and child education allowances

  • Gender-neutral parental leave of 8 weeks, leave entitlement exceeds legal requirement

  • At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.

JOB ID:

  • 26101083

Application Deadline:

  • As long as the vacancy is listed on our Career Site, we are happy to receive your application

Application Center:

  • If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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