About this role
Marketing & Communications Officer
Marketing & Communications Officer
- Job Type Full Time
- Qualification
- Experience
- Location Lagos
- Job Field Marketing and Communication
Qualifications
- Strong knowledge of marketing, branding, and corporate communications.
- Proven experience in digital marketing, social media management, SEO/SEM, and paid advertising (Google and Meta Ads).
- Proficiency in content creation tools (e.g., Canva) and marketing analytics platforms.
- Excellent communication, content creation, and storytelling skills.
- Strong analytical, organisational, and project management skills.
- Experience managing marketing budgets and measuring campaign ROI.
Key Responsibilities
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Develop and execute marketing strategies and promotional campaigns aligned with business goals.
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Manage digital platforms, social media, email marketing, and monthly content calendars.
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Create engaging content, including posts, videos, newsletters, and promotional materials.
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Plan and optimise paid advertising campaigns to drive leads and conversions.
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Maintain consistent brand messaging across all communication channels.
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Coordinate PR activities, brand partnerships, influencer collaborations, and marketing events.
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Conduct market research and monitor competitor activities.
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Track campaign performance and prepare monthly marketing reports covering engagement, lead generation, and ROI.
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Collaborate with internal teams to support client acquisition, retention, and business growth.
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