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Marketing Campaigns Specialist

Zapier

About this role

Job title: Marketing Campaigns Specialist

About the Role

Join Zapier to lead marketing campaigns powered by automation. You will create, execute, and track high-impact campaigns, connect marketing tools, manage the marketing calendar, and monitor customer sentiment in one streamlined workflow to drive measurable impact.

What You'll Do

  • Create, execute, and track high-impact campaigns with automation.

  • Connect your marketing tools, manage your marketing calendar, and monitor customer sentiment in a unified workflow.

  • Automate every part of your campaigns on Zapier, covering event management, editorial calendar management, performance monitoring, advertising list management, personalization, social listening, and email marketing.

  • Build seamless logistics for events, including speaker coordination, registration, internal coordination, and post-event follow-up to drive ROI.

  • Use filtering and logic to route contacts to the right nurture series or sales list; keep campaigns up-to-date with integrations.

  • Maintain top-level views of launches to avoid overlaps and keep stakeholders informed.

  • What We're Looking For

  • Passion for marketing automation and owning scalable campaigns without heavy developer support.

  • Experience connecting and orchestrating tools across the marketing stack.

  • Ability to measure attribution and performance, and to act quickly on insights.

  • Strong collaboration and stakeholder management skills, with clear communication.

  • Curiosity for industry trends and willingness to use AI to enhance campaigns.

  • Nice to Have

  • Familiarity with advertising platforms and email/CRM tools.

  • Experience analyzing customer feedback and turning insights into personalized experiences.

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