Marketing Business Analyst
About this role
Marketing Business Analyst
Descripción de puesto
Responsible for executing strategic and tactical plans designed to capitalize on market opportunities and generate demand. This role will be responsible for performing key programs, analysis of the business to identify key drivers and insights to contribute to the development of future strategies. These include product messaging, customer and consumer promotions, support to new product introductions, and other marketing initiatives to deliver CooperVision Latam´s business goals.
Responsabilidades
- Evaluate competitive trends, market dynamics, sales trends, and sales forecasting for strategic products
- Implementation of communication strategies and social networks aligned with marketing plan.
- Management of marketing materials on global platforms.
- Communication link between CVI and suppliers to achieve marketing tactics and plans.
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