Market Access Content & Account Lead

Market Access Content & Account Lead

KEY RESPONSIBILITIES

• Account & Client Management

• (primary focus)

• Serve as a primary day-to-day client contact, building trusted relationships and anticipating client needs

• Lead client discussions to gather insights, clarify objectives, and pressure-test requests before work begins

• Distill client requests — often ambiguous or high-level — into precise, actionable briefs and content direction for manuscript development and the creative team

• Manage client expectations proactively around scope, timelines, feedback cycles, and MLR requirements

• Provide “on-the-spot” content recommendations in client meetings, backed by market access expertise

• Identify opportunities to expand and deepen client engagements

• Project Management & Creative Collaboration

• Work closely with designers and production teams to ensure copy and visuals integrate seamlessly for maximum impact

• Work closely with agency project management and traffic team to manage timelines and deliverables across multiple concurrent projects with minimal oversight

• Serve as the “Strategic Guardrail” during the creative process, ensuring that design elements enhance rather than distract from the core access message

• Manuscript & Content Development (primary focus)

• Interpret and apply strategic inputs from clients and consulting teams to develop brand narratives that resonate with payer stakeholders

• Own manuscript development end to end: synthesize, outline, draft, edit, and finalize content manuscripts — complete, referenced, annotated copy documents — that serve as the blueprint for the art team’s design and execution of each deliverable

• Write clear, accurate, and persuasive content for market access audiences, including payers, formulary decision-makers, HCPs, and policy influencers

• Translate complex clinical, health economics, and policy information into concise, engaging messages and narratives tailored to specific audiences

• Lead the drafting and development of core market access materials, including, but not limited to: payer value propositions; reimbursement, billing, medical exceptions, and coverage guides; objection handlers; formulary flashcards; HEOR and RWE data summaries; patient access brochures and educational materials; prior authorization forms and instructions; pull-through toolkits; payer and HCP email campaigns; interactive PDFs; infographics; leave-behinds; sales aid copy; payer- and HCP-focused microsite content; and training slide decks for account teams

• Deliver manuscripts that are “design-ready” — with clear structure, hierarchy, callouts, references, and annotations — so the creative team can execute efficiently and accurately

• Maintain manuscript quality and consistency across concurrent projects, from first draft through MLR submission and final release

• Ensure content aligns with brand tone, compliance guidelines, and legal/regulatory requirements (e.g., FDA, OPDP

• Quality & Compliance

• Support the medical/legal/regulatory (MLR) review process, incorporating feedback while maintaining clarity and persuasiveness

• DESIRED EXPERIENCE & SKILLS

• 5–8+ Years of Healthcare Communications: Proven, verifiable track record in pharmaceutical or healthcare messaging, with deep roots in Market Access, Payer Marketing, or HEOR communications — this role requires established expertise, not on-the-job learning of the fundamentals

• Client Management

Experience

• Demonstrated success owning client relationships in an agency or consultancy setting, including translating loosely defined client asks into structured briefs and deliverables
• Entrepreneurial Self-Sufficiency: A self-starter who operates with urgency and minimal direction, comfortable with ambiguity, and accountable for outcomes from kickoff through delivery
• Exceptional Manuscript & Writing

Skills

• Ability to serve as a “Strategic Storyteller,” with a portfolio demonstrating the ability to turn complex pharmaceutical data into persuasive, clear, and audience-appropriate content — and to structure that content into design-ready manuscripts that art and production teams can execute against

• Data Translation Expertise: Mastery in interpreting clinical data, health economics, and policy shifts, with the ability to translate these “strategic inputs” for non-clinical payer and provider audiences

• U.S. Payer Landscape Literacy: A functional understanding of the U.S. reimbursement ecosystem, including formulary decision-making, PBM dynamics, coding/billing pathways, and value-based messaging

• Creative Collaboration: Experience partnering with art directors, designers, and digital production teams to develop integrated campaigns where copy and visuals work in tandem

• MLR & Technical Proficiency: Deep experience navigating the Medical/Legal/Regulatory (MLR) review process, including working competency within the Veeva Vault platform for submissions and markups

• Regulatory Rigor: Solid working knowledge of industry compliance standards, including fair balance, ISI requirements, referencing standards, and the distinction between promotional and non-promotional materials

• PREFERRED QUALIFICATIONS

• Educational Background: Bachelor’s degree in Communications, Life Sciences, Marketing, or Journalism; an advanced degree (MPH, MS, MBA, or similar) is highly regarded

• Agency or Consultancy

Experience

• Prior experience in a fast-paced agency or strategic consultancy, featuring the confidence to lead client discussions and provide “on-the-spot” content recommendations
• Startup Agility: Comfortable operating in a “scrappy,” high-growth, or small-agency environment where adaptability is key, deadlines are often tight, and everyone contributes beyond their job description
• Operational Excellence: Highly organized and detail-oriented, with the ability to manage the nuances of multiple concurrent projects without losing sight of the strategic “big picture”

Compensation

Compensation: Base salary range: $110,000 - $180,000 depending on experience. Generous incentive compensation structure.

Benefits Package

• 401k - generous employer match with immediate vesting and financial planning resources
• Comprehensive medical, dental and vision coverage options effective day 1 of employment
• Flexible spending account (FSA) or Health Savings Account (HSA)
• Company paid insurances including Short- and Long-Term Disability and Life insurance as well as additional voluntary options
• Paid parental leave for all new parents
• Health & Wellness Benefit (e.g., gym memberships; $1000 reimbursement annually)
• Employee Assistance Program
• Generous paid time off including vacation, sick days, floating and company holidays