About this role
Adidas
Purpose & Overall Relevance for the Organisation:
- To drive profitable and sustainable market share growth within assigned Key Accounts across CIS countries and all targeted product categories and concepts while respecting the adidas Group brand image
- To drive sell through within Key Accounts
- To passionately support the KAM organization in identifying, developing and implementing strategies for the profitable growth of the adidas Group Brands
Key Responsibilities
- To represent the assigned account(s) and category(s) internally as an ‘ambassador’ towards all functions and vice versa and help manage all interfaces
- To develop and implement the overall strategy for the key account portfolio based on global and Market strategies jointly with the Senior KAM and get sign off from Director KA
- To ensure the KA organization is applying available adidas Group standards and best practices in daily work
- To ensure the best possible Net Sales result by setting clear targets and action points; constant tracking of results; analysis of risks & new business opportunities
- Build Strategic Account Plans and Account Marketing Plans and present to Director KA
- To measure progress on defined KPIs and monitor all reports
- To monitor and report on customers and competitors sell-through and activities, and propose/initiate/take actions
- To manage the account during sell-in meetings (range presentation) in collaboration with Brand and agree on sell-out support to grow the accounts
- To monitor sell-out and the order book continuously and ensure on-time deliveries and proper replenishment; make sure that account marketing activation is linked for better sell-out instore
- To formulate trade investments (TI) and discuss accordingly with the key accounts; and frequent tracking of performance against different TI buckets
- Make recommendations to the Key Account Director on commercial opportunities at Market level on factual analysis, trends and needs
- Sales Data analysis, sell through, product replenishment, comp growth, store by store analysis where relevant
- Adhere to Global standards in collaboration with relevant support functions, customer service, trade marketing, account marketing, visual merchandising, training, and other related activities, and monitor/evaluate established processes to guarantee full compliance
- To visit customers and relevant markets/doors/.Com sites, regularly respecting the store visit checklist/guidelines and conducting the store audits, ensuring continuous improvement of the store/site audit results
- To ensure customer compliance with wholesale agreements
Key Relationships:
- Emerging Markets: Centre of Excellence (CoE) Wholesale
- Market: Business Units, CTC, Customer Service, Sales Coordination, Business Development, Credit Controlling, Planning, and SCM
Authorities:
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Responsible for the commercial success (sales) of assigned Key account
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Responsible for Key Account Standards, order process management, financial reporting and KPI monitoring
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Responsible internally as the ‘ambassador’ for assigned accounts
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KPI’s
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Net Sales
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Standard Margin
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Profitability
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OB Conversion
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Budgets
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Range Efficiency
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Sell out
Knowledge, Skills and Abilities:
- Analytics: ability to analyse data to improve strategic decision making and implementation
- Proven experience in Planning, Selling, Account Management and Negotiating
- Strong communication skills: written, oral and presentation
- Strong cross functional experience across marketing and sales
- Strategy: ability to understand and implement strategy
Requisite Education and Experience / Minimum Qualifications:
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University degree relevant to industry experience
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Minimum 4 years of sales experience within large sales organizations, in sports/ fashion or FMCG
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Exposure: Sports, Marketing, Supply Chain
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IT skills: Advanced MS Office Skills
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Languages: Upper -intermediate level
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AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
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COURAGE: Speak up when you see an opportunity; step up when you see a need..
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OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
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INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
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TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
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INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
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RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
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At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
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Culture Starts With People, It Starts With You –
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By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.
Job Title:
- Manager Sales Export
Brand:
Location
Almaty TEAM: Sales State: ALA Country/Region: KZ Contract Type: Full time Number: 549423 Date: Sep 14, 2026