About this role
Job title: Manager, Franchise Sales - Eastern US
About the Role
The Manager, Franchise Sales - Eastern US is responsible for driving franchise development growth across Wyndham's Select Service brands by identifying and cultivating new opportunities through market research, strategic outreach, and industry networking. This role will analyze market conditions and ownership goals to align prospects with the appropriate brand, supporting both conversion and new construction opportunities. The position requires approximately 80% travel and will operate remotely in the United States.
What You'll Do
- Independently identify and cultivate new franchise development opportunities through market analysis, business intelligence, networking, and industry research.
- Analyze market conditions, competitive landscapes, and industry trends to create strategic sales and lead-generation plans for assigned territories.
- Develop and execute strategies focused on both conversion and new construction opportunities across Select Service brands.
- Evaluate prospective franchisees and determine appropriate brand alignment based on market conditions, ownership objectives, and development potential.
- Build and maintain relationships with prospective owners, developers, management companies, brokers, and industry stakeholders.
- Serve as a strategic consultant to sales personnel and leadership by identifying high-potential opportunities and recommending effective sales approaches and resource allocation.
- Partner with Sales Directors and Regional Vice Presidents to advance opportunities through the sales pipeline and support the closing process.
- Conduct market and feasibility analysis to support development discussions and brand recommendations.
- Vet inbound inquiries to determine viability, strategic fit, and long-term sales potential.
- Assist prospective franchisees through various stages of the licensing and application process.
- Maintain consistent communication with prospective and existing franchise partners to strengthen relationships and support long-term growth initiatives.
- Achieve established lead generation, pipeline development, and opportunity conversion goals.
What We're Looking For
- Strong analytical skills, strategic planning, and the ability to influence and collaborate across internal teams and external stakeholders.
- Excellent organizational skills.
- Ability to build and maintain relationships.
- Excellent judgment in evaluating potential opportunities for the company.
- Ability to understand market data and identify trends to develop lead generation plans that will result in qualified applications and a higher percentage of sales.
- Excellent project management skills.
- College degree preferred.
- Practical sales experience preferred.
- Hospitality experience preferred.
Nice to Have
- Willingness to travel up to 80% (travel expectations noted in role).
Compensation & Benefits
- Salary range: $60,000 - $70,000 annually.
- Incentive eligibility under the Franchised Development US Incentive Plan; annual target not disclosed.
- Wyndham offers benefits and a culture focused on flexibility and inclusion.