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Manager, Franchise Sales - Eastern US

Wyndham Hotels and Resorts Inc.
Remote in Atlanta, GA
RemoteUSD 60,000 - 70,000 / year

About this role

About the Role The Manager, Franchise Sales - Eastern US will drive franchise development growth by identifying and cultivating new opportunities, analyzing market conditions, and guiding ownership conversations. This role focuses on conversion and new construction opportunities across Full Service & Lifestyle brands, working with sales leadership to advance opportunities through the pipeline while traveling ~80% of the time. What You'll Do

  • Independently identify and cultivate new franchise development opportunities through market analysis, business intelligence, networking, and industry research.
  • Analyze market conditions, competitive landscapes, and trends to create strategic sales and lead-generation plans for assigned territories.
  • Develop and execute strategies focused on both conversion and new construction opportunities across Full Service & Lifestyle brands.
  • Evaluate prospective franchisees and determine appropriate brand alignment based on market conditions, ownership objectives, and development potential.
  • Build and maintain relationships with prospective owners, developers, management companies, brokers, and industry stakeholders.
  • Serve as a strategic consultant to sales personnel and leadership by identifying high-potential opportunities and recommending effective sales approaches and resource allocation.
  • Partner with Sales Directors and Regional Vice Presidents to advance opportunities through the sales pipeline and support the closing process.
  • Conduct market and feasibility analysis to support development discussions and brand recommendations.
  • Vet inbound inquiries to determine viability, strategic fit, and long-term sales potential.
  • Assist prospective franchisees through various stages of the licensing and application process.
  • Maintain consistent communication with prospective and existing franchise partners to strengthen relationships and support long-term growth initiatives.
  • Achieve established lead generation, pipeline development, and opportunity conversion goals. What We're Looking For
  • Strong analytical skills, strategic planning, and the ability to influence and collaborate across internal teams and external stakeholders.
  • Excellent organizational skills and ability to build and maintain relationships.
  • Excellent judgment in evaluating potential opportunities and understanding market data to identify trends.
  • Excellent project management skills. Nice to Have
  • College degree preferred.
  • Practical sales experience preferred.
  • Hospitality experience preferred. Compensation & Benefits
  • Salary: $60,000 - $70,000 annually.
  • Benefits and perks: competitive compensation and benefits, vacation, team member appreciation days, workplace flexibility, and other programs described in the posting.

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