Manager, Franchise Sales - Eastern US (Full Service)

Job title: Manager, Franchise Sales - Eastern US (Full Service)

About the Role The Manager, Franchise Sales - Eastern US (Full Service) will drive franchise development growth for Wyndham's Full Service & Lifestyle brands by identifying and cultivating new opportunities through market research, strategic outreach, and industry networking. This remote role requires extensive travel (approximately 80%) and close collaboration with sales leadership to advance opportunities through the pipeline and support successful deal execution.

What You'll Do

• Independently identify and cultivate new franchise development opportunities through market analysis, business intelligence, networking, and industry research.
• Analyze market conditions, competitive landscapes, and industry trends to create strategic sales and lead-generation plans for assigned territories.
• Develop and execute strategies focused on both conversion and new construction opportunities across Full Service & Lifestyle brands.
• Evaluate prospective franchisees and determine appropriate brand alignment based on market conditions, ownership objectives, and development potential.
• Build and maintain relationships with prospective owners, developers, management companies, brokers, and industry stakeholders.
• Serve as a strategic consultant to sales personnel and leadership by identifying high-potential opportunities and recommending effective sales approaches and resource allocation.
• Partner with Sales Directors and Regional Vice Presidents to advance opportunities through the sales pipeline and support the closing process.
• Conduct market and feasibility analysis to support development discussions and brand recommendations.
• Vet inbound inquiries to determine viability, strategic fit, and long-term sales potential.
• Assist prospective franchisees through various stages of the licensing and application process.
• Maintain consistent communication with prospective and existing franchise partners to strengthen relationships and support long-term growth initiatives.
• Achieve established lead generation, pipeline development, and opportunity conversion goals.

What We're Looking For

• The position requires strong analytical skills, strategic planning, and the ability to influence and collaborate across internal teams and external stakeholders.
• Excellent organizational skills.
• Ability to build and maintain relationships.
• Excellent judgment in evaluating potential opportunities for the company.
• Ability to understand market data and identify trends to develop lead generation plans that will result in qualified applications and a higher percentage of sales.
• Excellent project management skills.
• College degree preferred.
• Practical sales experience preferred.
• Hospitality experience preferred.

Nice to Have

• Not specified

Compensation & Benefits

• Salary: $60,000 - $70,000 per year, plus eligibility for incentive payments under the Franchised Development US Incentive Plan.
• For U.S. based positions only, compensation considers location, experience, and performance. Wyndham Hotels & Resorts offers competitive benefits including vacation, team member appreciation days, workplace flexibility, and more.