About this role
Job Description
The AIM (Analytics, Investment & Marketing Enablement) team – a part of GCS Marketing – is the analytical engine that enables the Global Commercial Services portfolio of American Express. Accelerating growth momentum, increasing profitability, and strengthening our value proposition are key objectives for this organization.
As a Manager (B35), you will lead analytical initiatives that power the next generation of American Express' Corporate customer acquisition engine across Sales & Marketing. You will combine advanced analytics, machine learning, and emerging Generative AI capabilities to solve complex business problems, improve customer targeting, personalize engagement, and drive measurable acquisition outcomes.
You will own analytical solutions from problem definition through deployment, partnering closely with Marketing, Sales, Product, Digital, and Technology teams to build scalable, production-ready data products that influence strategic business decisions. This role is ideal for someone who enjoys solving ambiguous business problems, remains technically hands-on, and is excited to shape the future of AI-driven customer acquisition.
Responsibilities
- Translate complex business problems into structured analytical frameworks and develop data-driven solutions that improve targeting, prospect identification, personalization, and acquisition pe