Lead Analyst - Marketplace Advertising

Lead Analyst - Marketplace Advertising

As Lead Analyst, you will own a portfolio of client accounts and lead a team of 3 to 6 analysts. You will also be the first person clients speak to about how their marketplace business is performing. Most of the work sits on Amazon (roughly 70%), followed by Flipkart and quick commerce, with the rest on Google and Meta.

Key Responsibilities

• Set marketplace strategy and lead advertising across Amazon, Flipkart, Myntra, Nykaa, and quick-commerce platforms, identifying scaling and efficiency opportunities.
• Lead, guide, and mentor media buyers, allocate accounts, and ensure day-to-day execution aligns with client goals.
• Own client relationships, conduct regular performance reviews, and translate numbers into clear growth plans.
• Plan and manage monthly budgets and goals for accounts, with Revenue and ROAS as core measures.
• Prepare accounts for seasonal peaks and marketplace sale events using category benchmarks, organic-share drivers, and conversion insights.
• Collaborate with the Strategy team on pitches and contribute marketplace expertise to prospective client conversations.

Qualifications

• 3+ years of hands-on marketplace advertising experience with Indian brands.

• Strong, hands-on Amazon Ads experience, plus working experience on Flipkart, Myntra or Nykaa, and on quick-commerce platforms (e.g., Blinkit, Zepto, Swiggy Instamart).

• At least 1 year of managing a team of 3 or more people.

• Experience managing large ad budgets.

• Clear, confident communication.

• Working understanding of organic-share drivers, conversion rate optimisation, seasonal and sale planning, category benchmarking, and market research.

• Good to have: An engineering or MBA background.

• Good to have: Experience running Google and Meta campaigns.

• Good to have: Habit of reasoning from first principles rather than following templates.

• Benefits & Perks

• Manage large budgets across every major Indian marketplace.

• Work inside a 75+ person managed services team that is expanding.

• Lead people from day one.

• Direct client interaction.

• Influence new business acquisition strategies.

• Opportunity for growth to Senior Lead Analyst.

• Hiring Process

• Stage 1: Apply and submit the application form

• Stage 2: Attempt AI interview (15 min)

• Stage 3: Interview 1

• Stage 4: Interview 2

• Required Skills

• Marketplace advertising | Amazon Ads | Flipkart Ads | Myntra Ads | Nykaa Ads | Quick-commerce platforms | Team leadership | Client relationship management | Budget planning | ROAS optimization | Organic share drivers | Conversion rate optimization | Seasonal planning | Category benchmarking | Market research | Google Ads | Meta campaigns

• Must-have skills

• Marketplace AdvertisingAmazon Adsecommerce ads