About this role
Job title: Korea Inventory Partnerships Lead
About the Role
The Trade Desk is seeking a Korea-focused Inventory Partnerships Lead, an individual contributor role reporting to the GM, Inventory Development (North Asia). This role drives partnerships across the CTV, App, and Web ecosystems with local Korean broadcasters, gaming publishers, content owners, and platforms, and helps shape the Korea inventory roadmap.
What You'll Do
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Hunt, build, and deepen partnerships across the CTV, App, and Web ecosystems with local Korean broadcasters, gaming publishers, content owners, and platforms (FAST or IPTV).
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Establish and expand programmatic inventory access; validate supply quality; drive monetization growth; lead hands-on operational problem-solving (e.g., troubleshooting bid streams and optimizing floor prices).
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Lead complex contract negotiations across The Trade Desk's OpenPath, OpenAds, UID2, Pubdesk, and other products.
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Champion Korea’s open internet by educating partners on Supply Path Optimization (SPO) — transparency and quality control — and guiding them toward best practices that maximize yield.
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Serve as the internal technical and partnerships subject-matter expert on Korean supply; partner with the commercial (demand) teams to align inventory roadmap with incoming agency pipeline.
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Partner with Product, Engineering, and Marketing to provide leadership with on-the-ground insights that shape the long-term technical roadmap for Korea Inventory.
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This role is an agile, individual contributor position reporting to the GM, Inventory Development (North Asia).
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What We're Looking For
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8-10+ years of programmatic experience in supply-side sales, yield management, or business development (DSP, SSP, data, or media company).
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Self-starter who can execute from start to finish without a large AdOps team.
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Ability to rapidly grasp new technology and product changes; highly comfortable with OpenRTB, Prebid/Header Bidding, SDK integrations, and Identity solutions.
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Warm network of monetization and yield decision-makers across South Korea’s premium publisher space, especially within local CTV/OTT apps and the mobile gaming ecosystem.
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Experience with both digital and TV advertising buying strongly preferred.
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Strong quantitative and negotiation abilities; ability to transition publishers to sophisticated programmatic yield strategies (PMPs, PG).
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Proven experience leading long-term partnership cycles and collaborating with Sales, Account Management, Product, Marketing, Legal, and Finance teams.
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Excellent communication, questioning, and listening skills; ability to translate highly technical ad-tech concepts into clear commercial value and meet deadlines.
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Experience in leading long-term sales/partnership cycles and building trust with existing partners.
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Nice to Have
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Experience with both digital and TV advertising buying is strongly preferred.
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A warm, active network of monetization decision-makers in Korea’s premium publisher space.
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Compensation & Benefits
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Salary and benefits are not disclosed in the posting. The Trade Desk is an equal opportunity employer.