About this role
Key Account Sales Executive
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience 2 - 5 years
- Location Imo
- City Owerri
- Job Field Sales and Business Development
Job Summary
- Bogo Beverages Limited is seeking driven and commercially minded Key Account Executives to manage and grow strategic accounts across the Modern Trade and HORECA channels in Owerri and Port Harcourt.
- The successful candidates will be responsible for driving sales growth, expanding distribution, strengthening customer relationships, and improving brand visibility across the company's portfolio of wines, spirits, and energy drinks.
- Ideal candidates must possess strong negotiation and relationship management skills, a solid understanding of the Nigerian FMCG and beverage market, and the ability to deliver sales targets within their assigned territories.
Key Responsibilities
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Develop and maintain strong business relationships with key accounts across Modern Trade and HORECA channels within Imo State.
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Achieve monthly and annual sales targets across the company's product portfolio.
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Drive product distribution, availability, visibility, and merchandising standards across assigned outlets.
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Identify new business opportunities and expand the company's customer base within the territory.
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Negotiate trade terms, product listings, pricing arrangements, and promotional agreements with key accounts.
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Plan and execute trade marketing initiatives and promotional activities to increase sales and brand awareness.
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Work closely with distributors and internal logistics teams to ensure timely deliveries and consistent product availability.
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Monitor competitor activities, market trends, pricing, and promotional strategies, providing actionable market intelligence.
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Prepare regular sales reports, account performance updates, and sales forecasts.
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Conduct product knowledge and brand training for outlet staff where necessary.
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Ensure compliance with company policies, pricing structures, brand guidelines, and merchandising standards.
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Key Requirements
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Location: Must reside in Imo State.
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Education: Bachelor's Degree in Business Administration, Marketing, or a related field.
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Experience: 2–5 years of relevant experience in FMCG or the alcoholic beverage industry, with at least two years of key account management experience in Nigeria.
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Industry Knowledge: Good understanding of the Modern Trade and HORECA channels within the assigned territory.
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