Insights Sr Researcher, PWS/C4C

Job title: Insights Sr Researcher, PWS/C4C

About the Role The Insights Sr Researcher will lead the design of comprehensive consumer and user research plans and implement studies to address those needs. You will work with Logitech's Personal Work Solutions group to gather consumer insights that drive business strategy and product innovation in China and globally. You will ensure that product and marketing development reflects real consumer needs and drive awareness and usage of consumer insights across the organization.

What You'll Do

• Collaborate closely with analysts, designers, product managers, business groups and engineers to ensure insights are understood and implemented.
• Find new opportunities to leverage internal and external data to inform our business partners about consumers in a faster, more cost-effective way.
• Conduct research yourself when appropriate: moderate interviews with users and shoppers, analyze large data sets, set up and maintain consumer panels.
• Coordinate, conduct, and monitor recruitment activities to ensure high-quality respondents.
• Write clear, insightful, actionable reports and documents that showcase what we are learning about consumers.

What We're Looking For

• 5+ years of consumer insights experience with a mix of quantitative and qualitative research.
• Strong project management and organizational skills; experience leading studies through each project stage.
• Familiarity with traditional and non-traditional research methods; interest in progressive AI-driven insights.
• Deep experience with primary research: writing questionnaires and discussion guides, sampling plans, testing online surveys, monitoring fieldwork, planning analysis, and creating reports.
• Proven experience leveraging secondary research to answer business needs.
• Strong analytical skills; attention to detail; experience with data visualization, data mining tools, and/or SPSS.
• Ability to synthesize information into a cohesive story with prescriptive implications.
• Curious, insightful, creative, with strong writing skills. Passion for consumer electronics and the future of technology.
• Strong oral and written communication skills in English and Mandarin.
• Comfortable working across hybrid environments and collaborating with teams remotely.

Nice to Have

• Experience or passion for consumer electronics and the future of technology (preferred but not required).

Compensation & Benefits

• Logitech offers comprehensive and competitive benefits packages and flexible working environments designed to support wellbeing—physical, financial, emotional, intellectual, and social.
• Benefits vary by location and role.