Influencer Manager

Influencer Manager

Region

Luxury & Lifestyle

RIXOS PHU QUOC ISLAND VIETNAM, Phu Quoc, Vietnam ExternalReference REF73057O

Company Description

Established in 2000 in Turkey, Rixos pioneers the ‘ALL Inclusive, ALL Exclusive’ concept, inviting guests to discover a world of possibilities, with luxurious stays, inclusive of culinary delights from around the globe, live entertainment, daily sports, and fitness activities, sensorial spa and wellness journeys and fun-filled kids and teens activities. Each Rixos property presents a unique experience inspired by local culture, global influences, and our Turkish heritage, all within a setting of unparalleled luxury.

Job Description

We are seeking a dynamic and strategic Influencer Manager to join our team in the beautiful island of Phu Quoc, Vietnam. As an Influencer Manager, you will play a crucial role in developing and executing influencer marketing campaigns that align with our brand's objectives and values.

• Identify and cultivate relationships with relevant influencers across various social media platforms
• Develop and implement innovative influencer marketing strategies to increase brand awareness and engagement
• Manage end-to-end influencer campaigns, from conceptualisation to execution and reporting
• Negotiate contracts and collaborate with influencers to create compelling content
• Monitor campaign performance and provide detailed analytics reports
• Stay up-to-date with social media trends and best practices in influencer marketing
• Collaborate with cross-functional teams to ensure cohesive marketing efforts
• Manage budgets and optimise influencer marketing spend
• Foster positive relationships with influencers and maintain a database of contacts
• Ensure all influencer content aligns with brand guidelines and messaging

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field

• 3-5 years of experience in influencer marketing or a similar role

• Proven track record of developing and executing successful influencer campaigns

• Strong understanding of social media platforms, including Instagram, TikTok, and YouTube

• Excellent project management skills with the ability to manage multiple campaigns simultaneously

• Proficiency in data analysis and reporting, with the ability to derive actionable insights

• Strong negotiation skills and experience in contract management

• Ability to manage budgets and demonstrate ROI for influencer marketing initiatives

• Excellent communication and interpersonal skills

• Creative mindset with a keen eye for visual aesthetics and content quality

• Experience with influencer marketing tools and platforms

• Familiarity with digital marketing metrics and KPIs

• Strong understanding of current social media trends and the influencer landscape

• Experience in the hospitality or tourism industry is preferred

• Familiarity with Vietnamese culture and social media landscape is advantageous

• Fluency in English is required; proficiency in Vietnamese is a plus

• Additional Information

• What awaits you...

• The opportunity to join an international and innovative and fast-growing group, committed not only to building new hotels, but to creating a global brand.

• The ability to challenge the norm and work in an environment that is both creative and rewarding.

• Be part of a team that is very passionate about creating great hospitality experiences and exploring new locations with every opportunity.

• A competitive package and plenty of development opportunities.