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HubSpot User Group (HUG) Leader

HubSpot

About this role

Job title: HubSpot User Group (HUG) Leader

About the Role HubSpot User Group (HUG) Leader is a volunteer role within HubSpot's community program. As a HUG Leader, you'll help bring HubSpot users together, share knowledge, and foster a supportive network. The role centers on empowering others to grow their HubSpot skills and connect with peers and experts.

What You'll Do

  • Start or lead a HubSpot User Group (HUG) by applying to start a new group
  • Plan and host regular meetings (in-person or virtual) focused on HubSpot use cases, marketing, sales, and services
  • Facilitate discussions, share best practices, and help members troubleshoot challenges
  • Engage with the community year-round via HubSpot Community, threads, AMAs, and announcements
  • Collaborate with HubSpot Solutions Partners and experienced customers to provide education and value
  • Promote inclusivity, encourage participation, and grow the group across locations, regions, industries, or product areas

What We're Looking For

  • HubSpot knowledge expert motivated to help others learn
  • Passion for marketing, technology, and community building
  • Strong communication, leadership, and event-facilitation skills
  • Ability to organize and sustain volunteer-run groups with ongoing engagement

Nice to Have

  • Prior experience leading a user group or community circle
  • Experience in event planning or partner collaboration

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