Head of Venue Sales & Mall Activations

Head of Venue Sales & Mall Activations

Managing Banex Mall Limited is a property and facility management company responsible for the administration, operation, and maintenance of Banex Mall. The company oversees the day-to-day management of the mall, ensuring a safe, clean, and conducive environment for businesses, customers, and visitors.

Its core functions include facility management, tenant relations, commercial and leasing, sales, security coordination, maintenance of common areas, revenue administration, compliance monitoring, customer service, and the overall enhancement of the mall's commercial operations. The company is committed to maintaining high operational standards, maximizing tenant satisfaction, and supporting a thriving business environment within the mall.

We are recruiting to fill the position below:

Job Title: Head of Venue Sales & Mall Activations

Location: Island, Lagos

Employment Type: Full-time

About the Role

• We are seeking an experienced, commercially driven Head of Venue Sales & Mall Activations to lead the growth and utilisation of our event and commercial spaces.
• The successful candidate will be responsible for driving venue bookings, event activations, corporate partnerships, customer acquisition and revenue generation across our facilities.
• This is a hands-on commercial role for a professional who understands how to sell event venues, build strong industry relationships, generate leads and convert prospects into confirmed, paid bookings.

Key Responsibilities

• Develop and implement strategies to increase bookings and utilisation of the mall's event and venue spaces.

• Drive revenue through the sale and promotion of event halls, meeting spaces and other available commercial spaces.

• Identify and actively pursue new business opportunities across corporate, social, religious and experiential events.

• Build and maintain relationships with event planners, wedding planners, churches, corporate organisations, exhibition organisers and experiential marketing agencies.

• Conduct venue inspections, prepare proposals and negotiate with prospective clients.

• Develop and manage a strong sales pipeline from lead generation through to confirmed booking and payment.

• Develop strategic partnerships with event industry vendors, agencies and other relevant stakeholders.

• Plan and execute mall activations, exhibitions, promotional events and other initiatives that increase footfall, visibility and commercial activity.

• Work closely with the Leasing, Marketing, Operations and Events teams to maximise available commercial opportunities.

• Develop and execute monthly and quarterly sales and activation plans.

• Monitor competitors, market trends, pricing and emerging opportunities within the Lagos events and hospitality market.

• Ensure excellent client experience and drive repeat bookings and referrals.

• Prepare regular reports on leads, inspections, conversions, bookings, revenue collected and activation performance.

• Manage and develop Venue Sales Executives and other supporting team members.

• Ensure all commercial activities comply with approved pricing, discounts and company policies.

• Key Performance Indicators

• Monthly venue booking targets

• Revenue collected from venue sales

• Number of qualified leads generated

• Lead-to-booking conversion rate

• Number of venue inspections conducted

• New corporate and institutional accounts acquired

• Repeat bookings and referrals

• Number and quality of mall activations delivered

• Venue utilisation rate

• Strategic partnerships established

• Customer satisfaction and retention

Requirements

• Bachelor's degree or equivalent qualification in Business Administration, Marketing, Hospitality Management, Events Management, Sales or a related field.

• 5–7 years of relevant experience in venue sales, hospitality sales, event centre management, conference facilities, mall/commercial property sales or a related commercial role.

• Proven track record of achieving sales targets and generating measurable revenue.

• Strong existing network within the Lagos events, hospitality, corporate, religious and experiential marketing ecosystem.

• Demonstrable experience selling event venues, halls, conference facilities or similar commercial spaces.

• Strong prospecting, negotiation, presentation and closing skills.

• Excellent communication and relationship-management skills.

• Strong commercial awareness and ability to identify revenue opportunities.

• Ability to develop and maintain a structured sales pipeline.

• Proficiency in Microsoft Office and relevant CRM/sales tools.

• Strong reporting, analytical and organisational skills.

• Ability to work independently, take initiative and deliver results with minimal supervision.

• Must be energetic, target-driven and comfortable with active field sales and client engagement.

• What We Are Looking For

• We are looking for a sales leader, not just a marketer.

• The ideal candidate should be able to demonstrate where they have previously:

• Prospected → Inspected → Proposed → Negotiated → Closed → Collected Revenue.

• Candidates with strong experience in hotels, event centres, conference facilities, malls, hospitality, experiential marketing or commercial property are particularly encouraged to apply.

Salary

• N250,000 - N350,000 Monthly.

Application Closing Date

• Not Specified.

Note: Only shortlisted candidates will be contacted.