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Head of Sales UK

Smart Europe
Milton Keynes, MIK, GB Posted Oct 30, 2026
On-site

About this role

Smart Europe

The automotive world is changing significantly and the smart brand is at the forefront of this change with our all electric range and direct to consumer operation in the UK. This is an exciting opportunity to join a dynamic, forward thinking team.

The Head of Sales will lead the UK sales strategy for new and used vehicles, with accountability for sales volume, profitability and market share. The role is responsible for the growth of the smart brands growth with its all- electric portfolio, developing the omnichannel sales model and delivery of a consistent custom er experience across all touchpoints. Network representation in line with smart brand standards and the correct geographical coverage across the UK,and the management of relationships with the smart agent network are led and managed by the Head of Sales.

Your responsibilities

Sales Strategy & Commercial Performance

  • Own new and used vehicle sales performance, market share and profitability in the UK
  • Set commercial priorities and translate market and performance data into clear actions
  • Drive growth in new vehicle private, business and fleet channels
  • Define and lead the RV strategy to ensure the optimum value for smart vehicles

Partner Network & Retail Development

  • Lead and further develop the partner network within the Mercedes-Benz environment
  • Strengthen existing partnerships, develop the retail structure and ensure effective market coverage

Sales Leadership & Performance Management

  • Lead and develop the sales team with clear targets and KPI-based performance management
  • Guide the sales organisation through growth and transformation, with a focus on delivery and results

Omnichannel Sales & Customer Experience

  • Continuously develop the omnichannel sales model
  • Ensure a consistent, brand-appropriate customer experience across physical and digital touchpoints

Strategic Management & Stakeholder Engagement

  • Represent sales topics confidently at management level and make informed commercial decisions
  • Work effectively with internal and external stakeholders

What you bring along

Education

  • Educated to degree level (preferably in a commercial or technical area) and/or high level of relevant experience

  • Professional Experience

  • Extensive experience in the automotive industry in general, with strong experience of Sales leadership

  • Demonstrated success in managing and developing partner and sales networks

  • Several years of experience leading and scaling sales organisations with clear KPI management

  • Experience leading teams through growth and transformation and identifying new market opportunities

  • Knowledge / Functional Expertise

  • Deep understanding of UK automotive market

  • Experience with EV products and electrification strategies

  • Team Leadership and collaboration

  • Lead smart UK Sales team to ensure objectives are met, building a positive culture of collaboration and “can do” attitude

  • Foster a data-driven, commercially focused culture and team

  • Inspire confidence, encourage a positive working atmosphere and create trust

  • Key Competencies / Soft Skills

  • Strong commercial judgement, entrepreneurial mindset and ability to set clear priorities

  • Strategic thinking combined with a hands-on approach to execution

  • Excellent interpersonal, communication and presentation skills

  • Proactive in seeking to engage with key stakeholders and forging new relationships

  • Ability to deal with multiple stakeholders across a diverse landscape

  • Pragmatic in approach and willing to work beyond traditional role boundaries in a lean environment

  • Strong team player

  • Analytical abilities and problem-solving skills

  • Good written and oral communication skills in English

  • We're building a workplace where amazing people like you can do their best work. Together with us, you enjoy the agile working atmosphere with cross-European responsibilities.

  • We're creating a culture where personal and professional growth are as important as business growth. Together with us, you will build a diverse and inclusive environment where you feel you belong to.

  • We empower you to have ownership over work!

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