Head of Sales and Business Development

Head of Sales and Business Development

Job Overview

Sylvastar Group is a diversified Nigerian conglomerate with its headquarters in Abuja, Nigeria, operating across multiple sectors including real estate, agriculture, food & beverages, finance, and petrochemical manufacturing.

Head of Sales and Business Development

• Job Type Full Time
• Qualification BA/BSc/HND
• Experience 5 - 7 years
• Location Lagos
• Job Field Sales and Business Development

Job Summary

• We are seeking an experienced, strategic, and results-oriented Head of Sales & Business Development to lead the company’s sales operations, drive revenue growth, and expand its market presence.
• The successful candidate will be responsible for developing and implementing sales strategies, managing branch supervisors and team leads, identifying new business opportunities, and ensuring the achievement of organizational sales targets.
• The ideal candidate must demonstrate strong leadership, proven sales management experience, the ability to train and motivate sales teams, and a track record of delivering measurable business growth, preferably within the real estate industry.

Key Responsibilities

• Sales Strategy and Revenue Growth: Develop and implement effective sales strategies to achieve monthly, quarterly, and annual revenue targets.
• Team Leadership and Management: Supervise and coordinate branch supervisors, team leads, and sales executives to ensure effective execution of sales plans across all locations.
• Sales Performance Monitoring: Track sales performance, review reports, identify performance gaps, and implement corrective measures to improve results.
• Training and Development: Train, coach, and mentor sales personnel on lead generation, prospecting, negotiation, customer engagement, and closing techniques.
• Business Development: Identify and pursue new markets, strategic partnerships, corporate clients, referral networks, and other opportunities to expand the company’s customer base.
• Marketing and Lead Generation: Identify effective physical and digital marketing channels, strategic promotional locations, and innovative approaches for generating qualified leads.
• Sales Conversion: Develop systems for managing leads, monitoring follow-ups, improving conversion rates, and accelerating the sales cycle.
• Market Research and Analysis: Monitor market trends, competitor activities, customer preferences, and pricing strategies to identify opportunities for growth.
• Target Setting and Accountability: Establish sales targets for branches and individual team members, communicate expectations, and hold teams accountable for performance.
• Strategic Planning: Work with management to develop sales forecasts, budgets, business development plans, and strategies for increasing market share.
• Client Relationship Management: Build and maintain relationships with high-value clients, investors, corporate organizations, and strategic business partners.
• Sales Reporting: Prepare and present comprehensive sales performance reports, revenue forecasts, market insights, and recommendations to management.
• Interdepartmental Collaboration: Work closely with marketing, operations, finance, and other relevant departments to ensure seamless sales execution and customer satisfaction.
• Sales Process Improvement: Establish and improve sales procedures, reporting systems, customer follow-up processes, and performance management frameworks.
• Revenue Accountability: Take ownership of overall sales performance and implement proactive measures to address underperformance and sustain business growth.

Key Performance Indicators (KPIs)

Performance will be measured by:

• Achievement of overall monthly and quarterly sales revenue targets.
• Growth in property sales, revenue, and market share.
• Sales performance across all assigned branches and teams.
• Lead generation, conversion rates, and completed transactions.
• Effectiveness of sales training and improvement in team productivity.
• Development of new markets, partnerships, and business opportunities.
• Accuracy and timeliness of sales forecasts and management reports.
• Improvement in sales processes, client retention, and customer satisfaction.

Requirements and Qualifications

• Bachelor’s Degree or HND in Business Administration, Marketing, Estate Management, or a related field.

• 5–7 years of relevant sales experience, with at least 3 years in a sales leadership or management position.

• Proven experience managing sales teams, branch supervisors, or multiple sales units.

• Demonstrated ability to develop sales strategies, achieve ambitious targets, and grow revenue.

• Strong business development, negotiation, presentation, and closing skills.

• Experience in real estate, property sales, or property development is highly desirable.

• Excellent leadership, coaching, team management, and decision-making abilities.

• Strong analytical skills, with the ability to interpret sales data and develop actionable performance improvement plans.

• Proficiency in Microsoft Office, Google Workspace, CRM systems, and sales reporting tools.

• Excellent written and verbal communication skills.

• Ability to work under pressure, manage competing priorities, and deliver measurable results.

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