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Head of Go to Market Transformation

Gsknch
Poznan Business Garden Posted Oct 27, 2026
Full-time

About this role

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About the role

As part of Haleon's Commercial Digital Services organisation, this role supports the delivery of digital products and capabilities that are transforming commercial execution, customer engagement, and go-to-market effectiveness across global markets.

As Head of Product Management Go-To-Market Transformation, you are accountable for the strategy, roadmap, and value delivery of Haleon's GTM Transformation programme. This role owns the product direction for critical capabilities including Next Best Action, Retail Execution, Salesforce of the Future, Pharmacy Lab, and myHaleon, ensuring they work together as a coherent, scalable product ecosystem that materially improves commercial execution.

You will translate GTM strategy into a clear product roadmap and ensure solutions are adopted, scaled, and embedded across markets and organisational units. You are accountable for end-to-end product outcomes for the GTM Transformation programme, from problem definition and prioritisation through delivery, adoption, and optimisation.

Working in a highly matrixed environment, this role requires strong commercial and operational judgement, senior stakeholder engagement, and the ability to balance delivery pace, usability, and long-term sustainability.

Key responsibilities

  • GTM Product Strategy & Roadmap: Define and own the product strategy and roadmap for the Go-To-Market Transformation programme. Translate enterprise and GTM priorities into clear product outcomes and success measures. Ensure Next Best Action, Retail Execution, Salesforce, and pharmacy capabilities operate as an integrated product set.
  • Value Realisation & Commercial Impact: Ensure GTM products deliver measurable improvements in sales effectiveness, execution quality, and productivity. Establish and track value metrics, KPIs, and outcome measures across the GTM portfolio. Govern product performance, recommending where initiatives should be accelerated, adapted, or stopped.
  • Stakeholder Leadership & Alignment: Act as the primary product partner for Commercial, Sales, Pharmacy, and GTM leadership. Build alignment across Commercial, Marketing, Digital & Technology, and Organisational Units. Communicate progress, trade-offs, and realised value clearly to senior stakeholders.
  • Delivery, Governance & Risk: Operate within the CDS product operating model, ensuring effective governance and prioritisation. Proactively manage dependencies across Salesforce, pharmacy, and digital experience initiatives. Contribute to investment planning, vendor strategy, and lifecycle decisions for GTM capabilities.
  • Product, Technology & Data Partnership: Work closely with Technical Services and Architecture to balance delivery pace, cost, and sustainability. Partner with Data teams to ensure GTM products leverage insights, analytics, and decision-making capabilities effectively. Ensure transparency around assumptions, limitations, and confidence in decision-support outputs.
  • Experience & Capability Integration: Work with Product Experience and Design teams to ensure GTM products support intuitive, user-centric end-to-end journeys. Take accountability for scaling and industrialising successful concepts from the Pharmacy Lab and myHaleon.

Experience

  • Lead and develop Product Management capability within the GTM Transformation programme.

  • Your Profile

Required qualifications:

  • Experience leading Product Management initiatives within sales, commercial, customer engagement, go-to-market, or related business domains.
  • Experience delivering digital products that improve execution, productivity, customer engagement, or sales effectiveness.
  • Commercial and operational understanding, with experience supporting product investment decisions, prioritisation, and trade-off discussions.
  • Ability to build alignment and influence stakeholders across complex organisations.
  • Experience in one or more of the following areas: sales force enablement, retail execution, pharmacy, customer engagement, or go-to-market transformation.

Preferred qualifications:

  • Experience delivering Salesforce-centric or sales enablement products at scale.

  • Data literacy, with experience embedding insights, analytics, or decision-support capabilities into frontline workflows.

  • Experience scaling products from pilot concepts or innovation labs into enterprise-wide capabilities.

  • Experience partnering closely with technology and data teams to deliver business outcomes.

  • Degree in Business, Technology, or a related discipline, or equivalent professional experience.

  • Why Haleon?

None of us should ever feel like we’re standing still. At Haleon, we want you to feel supported, valued, and always progressing. Improving everyday health takes dedication, energy, and effort — so we reward your contribution with a benefits package that includes:

  • Contract of employment

  • Annual bonus that reflects performance

  • Hybrid work philosophy (3 days onsite per week)

  • Company car or car allowance according to car policy

  • Long Term Incentive

  • Private medical package with additional preventive healthcare services

  • Multisport card or benefits account

  • Health and wellbeing programmes

  • Pension plan membership and savings programme

  • Personalized learning paths and access to diverse development tools

  • Life insurance

  • Supportive community and integration events

  • Family benefits (extra parental leave, caregiver’s policy)

  • Free car and bike parking

  • The salary range for this position is indicative and provided as a guide. The final offer may vary depending on factors including relevant experience, skills, qualifications, and internal equity considerations. Further details regarding the total reward and benefits package will be shared during the recruitment process. Salary ranges may vary by location in line with local market conditions and applicable pay transparency regulations.

  • Compensation information is shared for the primary location of this role. Where the position is advertised with additional locations the compensation range will be discussed during the recruiting process.

  • Equal Opportunities

  • Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

  • During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

  • Adjustment or Accommodations Request

  • If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

  • Note to candidates

  • The Haleon recruitment team will not contact you through any non-Haleon email address. If you are unsure whether communications are legitimate, please get in touch.

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