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Head of E-Commerce and Growth Marketing

N.A.C.K (NACK)
Lagos Posted Sep 28, 2026
Hybrid

About this role

Job title: Head of E-Commerce and Growth Marketing

Description

  • We are looking for a Head of E-Commerce and Growth Marketing to build, manage, and scale NACK’s digital commercial engine. If you are a growth leader who lives in Shopify, understands performance marketing inside out, and actively leverages AI and automation to drive acquisition, conversion, and retention—this is your stage.

Responsibilities

  • E-Commerce & Revenue Ownership: Own the commercial performance, merchandising, and overall growth of NACK’s Shopify platform.

  • Growth & Performance Marketing: Plan and execute digital marketing strategies, managing paid campaigns across Meta, TikTok, Google, and retargeting channels to optimize CAC and ROAS.

  • AI & Automation Systems: Deploy practical AI tools, automations, and digital workflows to streamline conversion, customer journeys, abandoned cart recovery, and operational efficiency.

  • Retention & Lifecycle: Build high-converting email, remarketing, and retention flows to boost repeat purchases and Customer Lifetime Value (LTV).

  • Cross-Functional Collaboration: Partner closely with sales, creative, content, and product teams on campaign planning, photoshoots, events, and brand activations.

  • Global Scaling: Build a robust, scalable digital system capable of taking NACK’s local presence to a global customer base.

  • We Are Looking For

  • Proven experience driving revenue growth in e-commerce, performance marketing, or digital growth roles (fashion, retail, or consumer brand experience is a major plus).

  • Expert-level hands-on proficiency with Shopify and e-commerce analytics.

  • Deep understanding of paid media management, conversion rate optimization (CRO), and customer journey mapping.

  • Forward-thinking mindset with practical knowledge of AI tools, AI agents, and e-commerce automations.

  • Strongly commercial, data-driven, and focused on measurable ROI and business impact.

  • Key Metrics will own

  • Online Revenue, Conversion Rate (CR), and Average Order Value (AOV)

  • CAC, ROAS, and Paid Channel Contribution

  • Repeat Purchase Rate, LTV, and Cart Recovery Performance

  • Successful deployment of AI-enabled growth and automation workflows

Application Closing Date

Not Specified.

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