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Head of Content

Weekday
Noida
On-siteUSD 1,000,000 - 1,500,000 / year

About this role

Head of Content

The Thinkschool

Job description

About the role

Head of Content - Yadom Life Location: Noida, work from office Experience: 3-6 years Annual CTC: INR 10-15 LPA Website: https://www.yadom.life/

About Yadom Life Yadom Life turns traditional Indian herbal aroma rituals into a pocket-sized daily carry. Its botanical blend brings together camphor, ginger and other botanicals, with a playful identity inspired by Indian bazaar packaging.

The role We are looking for a hands-on Head of Content who can turn a brand story into content people want to watch, share and act on. You will own content ideas, planning, scripts and shoots, and be comfortable appearing on camera for brand content. This role needs someone who can set direction and help get the work made.

What you will do

  • Build a clear content strategy and calendar around the brand, product and audience.
  • Write hooks, scripts and stories for short-form videos, social content and product campaigns.
  • Plan and run shoots from concept and briefs through production and final edits.
  • Appear on camera when the content needs a brand voice or product demonstration.
  • Coordinate with designers, editors and creators to keep content consistent and on schedule.
  • Track content performance and use what you learn to improve the next round of ideas.

What we are looking for

  • Hands-on brand content experience, ideally with a D2C, wellness, beauty, lifestyle or consumer brand.
  • Strong communication and storytelling, with clear examples of scripts and content you helped produce.
  • Confident, professional on-camera delivery and a portfolio of relevant video work.
  • Evidence of owning content planning and execution, coordinating creative work and learning from results.
  • Comfort working from the Noida office within an annual CTC budget of ₹10-15 LPA.

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