Head of Communications

About the Role PMI is transforming its business toward smoke-free products and building a future with regulatory objectives. In Taiwan, this role will shape our corporate narrative, drive stakeholder engagement, and lead communications strategies that support the transformation. What You'll Do

• Lead the development and execution of market communication strategies to enhance corporate equity and drive societal acceptance of PMI’s vision.
• Oversee digital campaigns and manage omni-channel digital platforms to engage stakeholders and share corporate content.
• Develop and implement local corporate equity strategies, identifying key focus areas such as sustainability, exports, and regulatory topics.
• Design and execute regulatory communications to support policy objectives, including media relations and grassroots advocacy.
• Build and manage strategic relationships with local media, reporters, editors, and specialized journals to maximize positive coverage.
• Coordinate local sustainability reporting initiatives and monitor regulatory developments.