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Head of Brand Management

Aloha Consulting Group (ACG)
Ha Noi, Ha Noi, Vietnam Posted Oct 27, 2026
Full-time

About this role

ACG_3946_JOB

Our client, a fast-growing bank in Vietnam, is looking for a qualified candidate to join their firm.

  • Develop and implement a long-term brand strategy aligned with SHB’s development direction and overall business objectives.

  • Oversee brand management, establish and monitor compliance with brand standards, and ensure consistency across communication channels and customer touchpoints.

  • Lead integrated brand development campaigns and initiatives to increase brand awareness, strengthen SHB’s reputation, and enhance overall brand value.

  • Manage sponsorship programs, corporate social responsibility (CSR) initiatives, and key brand events.

  • Build, manage, and develop the branding team, enhancing its professional capabilities and overall performance.

Requirements

  • Minimum of 10 years of experience in Branding, Marketing, or Communications.

  • At least 5 years of management and leadership experience in senior-level positions.

  • Proven experience and achievements in large-scale brand development, repositioning, or transformation initiatives.

  • Experience in developing, repositioning, or transforming brands on a large scale.

  • Strong strategic thinking, leadership capabilities, and stakeholder management skills.

  • Preference will be given to candidates with experience in Banking, Finance, Insurance, or large corporations.

  • Contact: Thang Nguyen, Thao Phan, Gia Huy or Giang Van *

  • Due to the immense number of applicants, only shortlisted candidates will be contacted.**

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