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GTM & Strategic Account Lead

VASS
VASS Liestal Posted Sep 28, 2026
Hybrid

About this role

GTM & Strategic Account Lead

We are:

A global digital transformation company with a team of 4600 experts in 24 countries, in Europe, America and Asia, working together to put organizations at the forefront of innovation by bringing together talent, knowledge and technology.

Our approach is based on conscious technology, through which we create positive environments and meaningful opportunities, always in our own way, making the complex simple.

Our department Inside Reality is specializing in web-based immersive interactive 3D visualization and Digital Twin solutions. Across more than 230 successful projects we have established ongoing interactive visualization as a critical communication vehicle for complex building and infrastructure projects including smart buildings, both among planners and architects and with the politically engaged public.

The role:

We are looking for a GTM & Strategic Account Lead to drive scalable commercial growth across both new and existing customers.

You will combine go-to-market strategy, business development, and strategic account management, identifying new market opportunities, building pipeline, developing partnerships, and growing long-term customer relationships.

You will work closely with leadership, sales, marketing, delivery, and product teams to turn market insights and project learnings into new business opportunities and repeatable commercial growth.

As a senior commercial representative, you will engage with decision-makers, including C-level stakeholders, lead strategic customer conversations, develop account growth plans, and drive opportunities from initial engagement through negotiation and closing.

This is a high-ownership role with direct impact on our growth strategy, customer relationships and revenue development.

We expect: 5-7+ years of experience in GTM, business development, enterprise sales, key account management, consulting or a similar commercial role Proven track record in new business development and strategic account growth Experience developing and executing GTM strategies and building a sustainable sales pipeline Strong experience managing enterprise customers and complex sales cycles Ability to build trusted relationships and influence C-level decision-makers Experience selling or managing technology-driven solutions in areas such as immersive 3D visualization, Digital Twins, smart buildings, architecture, construction, infrastructure or related digital transformation projects Proven ability to identify cross-selling, up-selling, and new business opportunities Experience developing strategic partnerships and ecosystem relationships Strong negotiation skills and a track record of closing commercial agreements Excellent communication, presentation, organizational, and stakeholder-management skills Experience with Salesforce or a comparable CRM, including pipeline management and forecasting Ability to track and improve key commercial metrics such as pipeline, revenue, conversion, forecasts, and account growth Strong professional network and ability to leverage LinkedIn and other channels for business development Entrepreneurial, proactive, and commercially minded, with strong strategic and analytical thinking Fluency in English (C1-C2) and German (C1-C2) French is a plus

What you will drive: GTM & Business Development: Identify target markets, prospects, opportunities, and new revenue streams Strategic Accounts: Build long-term relationships and drive retention, expansion, cross-selling, and up-selling Pipeline & Sales: Own opportunities from initial engagement through negotiation and closing Partnerships: Build strategic relationships across the technology and business ecosystem Commercial Excellence: Turn project and market learnings into repeatable sales and account-management practices

We offer: Hybrid work A flexible working time model An organization that is open to your ideas Exposure to interesting and versatile software projects Attractive career opportunities in an international environment Opportunities to further develop your skills and grow by attending various trainings and conferences 5 weeks of annual leave, plus an additional day for every calendar year you stay with us

If you want to join a dynamic company where technological challenges will be found in your day to day we are waiting for you in the great VASS team.

And we encourage you to be the best version of yourself: Transformative, Creative, Honest, Vibrant!

At VASS we take action every day to achieve a favourable environment that facilitates and promotes equal opportunities, non-discrimination, diversity and inclusion of all people. We select our talent based on business needs, skills and merits.

Our values and culture: We foster strong relationships, working as a team alongside our customers and partners to achieve shared goals because we know that together, we are greater. Our human essence goes first and foremost. Staying true to ourselves is the key factor that drives our VASS culture, what defines our talent. Our mind is always active, constantly creating, exploring new possibilities, pushing boundaries and we have discovered that beyond is always the answer. We know that we belong to a larger ecosystem and we are aware of the role we play in our environment. Our commitment and actions are defined by our motto: THINK. ACT. ACHIEVE. Our passion for what we do is what drives us!

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