About this role
About the Role Factorial is looking for a Growth Specialist focused on Conversion Rate Optimization (CRO) to turn traffic into traction and scale experimentation. The role starts with Session-to-Lead optimization on paid landing pages, partnering with Performance Managers, and will expand to the full acquisition funnel and website/landing page ownership. What You'll Do
- Own and optimize the acquisition funnel end-to-end, starting with Session-to-Lead on paid landing pages.
- Work side by side with Performance Managers to align experimentation with paid channel strategy.
- Speed up the experimentation cycle — from hypothesis to launch — to increase test velocity across markets.
- Identify and scale winning tests that move conversion rate across all markets.
- Drive adoption of the experimentation methodology across the Growth Marketing squad. What We're Looking For
- Experience in Conversion Rate Optimization (CRO) and optimization of on-site and paid landing pages.
- Ability to design, run, and analyze experiments (A/B testing, multivariate tests).
- Strong collaboration with Performance/Marketing teams and cross-functional partners.
- Data-driven mindset with the ability to move quickly and scale tests across markets. Compensation & Benefits
- Salary: €45,000 - €49,000 per year.