Growth Marketing Manager

About the Role We’re hiring our first Growth Marketing Manager to join our newly established Growth team. This is a true 0 → 1 role at the center of our GTM motion: you’ll help define the playbook, build the engine and campaigns, and scale what works, with the ultimate goal of driving pipeline and revenue. We’re looking for a high-agency builder who wants real surface area — someone who’s excited to be involved everywhere (channel strategy, creative, ops / analytical, sales) and build a repeatable growth machine from scratch. This is a low ego, high output environment. You’re the kind of person who loves building, always wants to learn, is continually experimenting, and most importantly, wants to have fun while making a real impact. What You'll Do

• Influence pipeline: Take accountability for marketing-sourced and marketing-influenced pipeline. Build the bottoms-up plan, run a weekly operating cadence, and make clear calls on what to scale, iterate, or stop — in partnership with Sales / RevOps.
• Build the 0 → 1 growth engine: Stand up the foundational system we’ll scale — what tools we use, campaign calendar, channel mix, experimentation process, and reporting. It won’t be perfect on day one; you’ll make it useful fast, then better over time.
• Run integrated campaigns + ABM with Sales: Create and ship campaigns that generate pipeline in a multi-stakeholder, sales-led world. Partner with Sales / RevOps on ICP + target accounts, orchestrate account plays, and work with Content to arm outbound with proof, talk tracks, and assets that convert.
• Own acquisition channels + conversion paths: Manage paid search, paid social, and other new channel experiments end-to-end (targeting, creative testing, budgets, landing pages), while improving conversion across the entire funnel.
• Own lifecycle + HubSpot automation: Build segmentation, nurture, reactivation, scoring/routing, and reporting inside HubSpot. Keep leads warm, increase speed-to-lead, and make lifecycle visibility real (even when the data is messy).
• AI-first approach: Build the new playbook for modern growth marketing to move faster and do more with less, with tools and systems that reflect what’s best-in-class tomorrow, not today. The goal isn’t “using AI”; it’s building a growth machine that compounds. What We’re Looking For
• Experience: 4-6 years of experience, with ideally 1-2 years of experience in B2B SaaS growth / demand gen / performance marketing (sales-led preferred, but not required).
• Pipeline-first mindset: Proven track record driving measurable pipeline through campaigns, paid acquisition, lifecycle, and / or ABM — not just top of funnel activity.
• Strong paid toolkit: hands-on experience owning paid search and paid social (audience / keyword strategy, creative testing, landing pages, efficiency optimization), and a desire to explore / test new acquisitions channels.
• ABM + Sales partnership experience: Experience building account plays with Sales / RevOps (ICP, target lists, outbound enablement, lead scoring) and a desire to leverage new-school ABM tools (e.g., Clay, etc.).
• Lifecycle + automation fluency: Strong operator in HubSpot (or similar systems), including segmentation, workflows, scoring / routing, nurture, reporting, and comfortable improving messy attribution over time.
• Builder energy: You’ve created structure from ambiguity — systems, processes, and tooling that scales without slowing execution (or you have a desire to do so).
• Analytical mindset: You are analytical at your core, understand the pitfalls of attribution, comfortable building reporting, and most importantly, data-smart and data intuitive (i.e., knowing the difference between what matters and what doesn’t).
• Low ego, high output: You ship, you iterate, you’re direct and collaborative, and you don’t need perfect conditions to make progress (+ you want to have fun while working). Nice to Have
• You believe mindset and capabilities matter more than a resume
• You are comfortable with early-stage messiness and chaos
• You are comfortable being a full-stack marketer
• You have a high ownership, analytical background (e.g., consulting, banking, ops, etc.). Compensation & Benefits
• Competitive salary and equity in a high-growth startup
• Flexible PTO, take what you need
• Medical, dental, and vision coverage
• Great startup culture, including company off-sites
• High-achieving team, including ex-Amazon engineers and alumni of Bain, BCG, Goldman Sachs, and more