Group Head of Marketing & Communications

Proten International – Group Head of Marketing & Communications

We are recruiting to fill the position below:

Job Title: Group Head of Marketing & Communications

Location: Victoria Island, Lagos

Employment Type: Full-time

Job Summary

• We are seeking an experienced Group Head of Marketing & Communications to lead marketing strategy, brand development, digital marketing, and corporate communications while driving market visibility, customer acquisition, revenue growth, and corporate reputation.

Key Responsibilities

• Develop and implement the group’s marketing and communications strategy, brand positioning, annual plans, budgets, and performance targets.

• Establish consistent brand standards across corporate materials, digital platforms, campaigns, events, and customer communications.

• Design and execute integrated marketing campaigns to increase brand awareness, generate qualified leads, and drive customer acquisition.

• Collaborate with Commercial and Sales teams on account-based marketing, sales enablement, tender proposals, and strategic customer engagement.

• Lead product and service launches, ensuring alignment with technical readiness, pricing approvals, and regulatory requirements.

• Oversee digital marketing, website content, SEO, social media, email marketing, performance campaigns, and analytics.

• Manage public relations, media engagement, executive communications, corporate announcements, thought leadership, and stakeholder relations.

• Conduct market research, competitor analysis, customer insight studies, and brand tracking to guide strategic decisions.

• Manage creative agencies, media partners, vendors, marketing budgets, and supplier contracts to ensure cost efficiency and quality delivery.

• Establish marketing KPIs, monitor campaign performance and ROI, coordinate employer branding, and oversee crisis communications and regulatory compliance.

• Requirements & Qualifications

• A Degree in Marketing, Communications, Public Relations, Business, or a related discipline is preferred; relevant certifications or postgraduate qualifications are an advantage.

• Minimum of 16 years of relevant experience in marketing, brand management, corporate communications, or integrated marketing, including senior leadership responsibility.

• Proven track record in brand development, integrated campaigns, and delivering measurable commercial outcomes, including lead generation and customer acquisition.

• Experience in telecommunications, broadband, ISP, ICT, technology, or other complex service sectors is strongly preferred.

• Strong expertise in digital marketing, public relations, media management, content strategy, corporate communications, and brand positioning.

• Demonstrated experience managing marketing budgets, agencies, vendors, campaign analytics, and executive-level stakeholders.

• Excellent leadership, strategic thinking, writing, presentation, analytical, stakeholder-management, and crisis-communication skills.

Application Closing Date

• 6th November, 2026.