About this role
Group Head of Marketing & Communications
We are seeking an experienced Group Head of Marketing & Communications to lead marketing strategy, brand development, digital marketing, and corporate communications while driving market visibility, customer acquisition, revenue growth, and corporate reputation.
Key Responsibilities
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Develop and implement the group’s marketing and communications strategy, brand positioning, annual plans, budgets, and performance targets.
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Establish consistent brand standards across corporate materials, digital platforms, campaigns, events, and customer communications.
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Design and execute integrated marketing campaigns to increase brand awareness, generate qualified leads, and drive customer acquisition.
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Collaborate with Commercial and Sales teams on account-based marketing, sales enablement, tender proposals, and strategic customer engagement.
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Lead product and service launches, ensuring alignment with technical readiness, pricing approvals, and regulatory requirements.
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Oversee digital marketing, website content, SEO, social media, email marketing, performance campaigns, and analytics.
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Manage public relations, media engagement, executive communications, corporate announcements, thought leadership, and stakeholder relations.
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Conduct market research, competitor analysis, customer insight studies, and brand tracking to guide strategic decisions.
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Manage creative agencies, media partners, vendors, marketing budgets, and supplier contracts to ensure cost efficiency and quality delivery.
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Establish marketing KPIs, monitor campaign performance and ROI, coordinate employer branding, and oversee crisis communications and regulatory compliance.
Requirements & Qualifications
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Minimum of 16 years of relevant experience in marketing, brand management, corporate communications, or integrated marketing, including senior leadership responsibility.
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Proven track record in brand development, integrated campaigns, and delivering measurable commercial outcomes, including lead generation and customer acquisition.
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Experience in telecommunications, broadband, ISP, ICT, technology, or other complex service sectors is strongly preferred.
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Strong expertise in digital marketing, public relations, media management, content strategy, corporate communications, and brand positioning.
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Demonstrated experience managing marketing budgets, agencies, vendors, campaign analytics, and executive-level stakeholders.
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A degree in Marketing, Communications, Public Relations, Business, or a related discipline is preferred; relevant certifications or postgraduate qualifications are an advantage.
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Excellent leadership, strategic thinking, writing, presentation, analytical, stakeholder-management, and crisis-communication skills.
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Hiring Process
- Application Review
We review your profile and application.
- Initial Interview
A quick call to discuss the role & your goals.
- Technical Assessment
Deep dive into your skills & experience.
- Final Decision
Offer extended to successful candidates.
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