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General Manager - Commercial & Communication

Urban Crescent Furniture Limited
Lagos Posted Oct 21, 2026
On-siteNGN 1,000,000 / month

About this role

Urban Crescent

Urban Crescent is a Nigerian furniture manufacturing company that prides itself on crafting high-quality furniture that is both stylish and functional. The company's focus is on producing furniture that is locally made in Nigeria, with a strong emphasis on sustainability and utilizing locally sourced materials.

We are recruiting to fill the following positions below:

Job Title: General Manager - Commercial & Communication

Location: Lagos

Job Type: Full-time

About the Role

  • Urban Crescent Furniture Limited is seeking an experienced and commercially astute General Manager to provide executive leadership across its Commercial & Communications Division.
  • The successful candidate will be responsible for commercial growth, financial performance, corporate communications, customer experience, quality assurance, and business systems.
  • This position requires an accomplished leader capable of managing multiple departments, exercising sound executive judgment, developing high-performing teams, and translating business objectives into measurable results.

Key Responsibilities

Commercial Strategy & Revenue Growth:

  • Develop and execute strategies that drive sustainable revenue growth and profitability.
  • Lead Sales, Customer Service and Business Development.
  • Oversee sales forecasting, pipeline management, pricing discipline and commercial performance.
  • Identify new business opportunities, partnerships and growth channels.

Corporate Communications & Brand Management:

  • Oversee corporate communications, brand positioning, public relations and media partnerships.
  • Provide strategic direction for social media, content creation, video production, editing, email marketing and digital campaigns.
  • Ensure brand consistency, audience development and measurable campaign effectiveness.

Customer Experience & Quality Assurance:

  • Establish and maintain excellent customer service standards.
  • Oversee customer relationships, complaint resolution and retention initiatives.
  • Supervise Quality Control and ensure compliance with approved product standards.
  • Collaborate with Operations to align customer commitments with production and delivery capacity.

Technology & Business Systems:

  • Oversee the effective utilisation of CRM, billing, reporting and other business systems.
  • Drive technology adoption, data accuracy, process improvement and departmental efficiency.

Executive Leadership & Accountability:

  • Provide strategic direction and executive oversight across all assigned departments.
  • Develop departmental budgets, performance standards and accountability frameworks.
  • Lead managers and multidisciplinary teams, ensuring consistent execution and professional development.
  • Exercise delegated decision-making authority responsibly and independently.
  • Collaborate with the GM, Operations & Resources to achieve shared business objectives.
  • Provide executive performance reports, financial insights and strategic recommendations directly to the Founder & Managing Director.

Qualification and Experience

  • Bachelor’s Degree in Business Administration, Marketing, Communications, Management or a related discipline.
  • Minimum of 10 years’ relevant professional experience, including at least five years in senior management or executive leadership.
  • Proven experience managing multiple departments and delivering substantial commercial results.
  • Strong financial acumen, strategic thinking and executive decision-making capabilities.
  • Excellent leadership, communication, negotiation and people-management skills.
  • Sound understanding of corporate communications, brand management, customer experience and digital business systems.
  • Experience in furniture, interiors, manufacturing or premium consumer goods is an advantage.
  • Relevant professional qualifications will be an added advantage.

The Ideal Candidate:

  • We seek a commercially intelligent, emotionally mature and decisive executive who demonstrates sound judgment, integrity, accountability and strong leadership presence.
  • The successful candidate must be capable of leading independently, managing competing priorities, building high-performing teams and delivering measurable organisational results.

Salary

N1,000,000 / Month.

Application Closing Date

Not Specified.

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