About this role
Remote Work | Long-Term Freelance Collaboration | International E-commerce
About Netenders
Netenders is an international e-commerce group operating brands including Wordans, Needen, Ntextil, and Egotier across Europe, North America, and Australia.
As part of our growth strategy and efforts to diversify our acquisition channels, we are looking for an experienced Senior Freelance Paid Social Manager who can manage and scale our advertising campaigns on Meta Ads and TikTok Ads.
Your Responsibilities
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Manage and optimize Meta Ads and TikTok Ads campaigns across multiple countries.
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Structure campaigns by market, audience, product category, and objective.
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Manage substantial advertising budgets while meeting strict profitability targets.
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Analyze performance based on revenue, ROAS, CAC, conversion rate, and contribution margin.
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Identify markets and campaigns where investment can be scaled up.
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Develop testing plans for audiences, creatives, formats, offers, and landing pages.
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Collaborate with our creative team to produce performance-driven content.
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Ensure the reliability of tracking, attribution, pixels, and naming conventions.
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Monitor daily ad spend and quickly identify performance or tracking issues.
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Provide clear weekly performance reports.