About this role
About the Role We are building a 100× better job search engine and need a Founding Head of Marketing to spread the word and drive growth. You will work closely with the founders and engineering team to design scalable growth initiatives as we scale from 1M to 10M+ MAUs, based in Cupertino. What You'll Do
- Own and execute growth strategies across social media to accelerate user acquisition and engagement for Hiring.Cafe’s early-stage product.
- Partner with founders and engineering to design, test, and scale UGC-driven growth experiments and messaging that resonates with job seekers and employers.
- Roll up your sleeves to handle day-to-day marketing activities, build the early growth function, and create scalable processes.
- Identify bottlenecks, formulate hypotheses, and autonomously drive experiments to improve metrics toward 10M+ MAUs.
- Communicate insights with clarity and align cross-functional teams toward growth goals. What We're Looking For
- Live and breath social media with a pulse on virality; ability to create and execute viral campaigns.
- Extreme grit and startup hustle; thrive in a high-intensity environment and commit to at least 50 hours per week in Cupertino.
- Highly technical: comfortable speaking the language of software engineers when designing UGC strategies.
- Deep consumer mindset with intuitive understanding of consumer behavior.
- True ownership: proactive and autonomous when roadmap is unclear.
- Passionate about growth: metrics-driven, obsessive about user psychology, and scaling platforms to millions of users. Compensation & Benefits
- Salary bands: IC1: 130k - 150k base salary + equity; IC2: 160k - 180k base salary + equity; IC3: 200k - 300k base salary + equity
- Benefits: Flexible PTO & family leave; Full medical, dental, and vision benefits; Design your own perks as a core member of the founding team