Field Sales Representative

The Field Sales Representative will be responsible for identifying and engaging prospective buyers and investors, promoting real estate offerings, conducting field-based prospecting, organising property inspections, and managing sales opportunities from initial contact through negotiation and closing.

Key Responsibilities

• A. Field Sales and Business Development

• ● Identify and pursue prospective buyers, investors, property owners, and other relevant

• customer segments through field visits, networking, referrals, events, and targeted outreach.

• ● Develop and execute field sales plans to generate qualified leads and achieve agreed sales and revenue targets.

• ● Promote property offerings and investment opportunities to prospective clients.

• ● Build a strong pipeline of potential customers and maintain consistent follow-up throughout the sales cycle.

• ● Identify new markets, customer segments, and business development opportunities within Abuja and other approved locations.

• B. Prospecting and Lead Qualification

• ● Conduct systematic prospecting through direct engagement, referrals, professional networks, social media, and other relevant channels.

• ● Research potential customers, businesses, investors, and market opportunities to identify prospects with genuine property purchase or investment intent.

• ● Qualify leads based on their property preferences, budget, purchasing authority, investment objectives, readiness to buy, and expected timeline.

• ● Maintain accurate records of leads, interactions, follow-up activities, and sales opportunities using the company’s approved CRM or tracking tools.

• ● Prioritise high-potential opportunities and develop appropriate follow-up strategies to improve conversion rates.

• C. Client Engagement and Relationship Management

• ● Establish and maintain productive relationships with prospective buyers, existing clients, investors, referral partners, and other stakeholders.

• ● Understand each client’s requirements, financial considerations, preferred locations, property interests, and investment expectations.

• ● Provide timely responses, personalised recommendations, and professional support throughout the customer journey.

• ● Maintain regular communication with prospects and clients to build confidence, encourage repeat business, and generate referrals.

• ● Address client concerns, manage expectations, resolve complaints professionally, and escalate complex issues when necessary.

• D. Sales Presentations, Property Inspections and Demonstrations

• ● Deliver persuasive sales presentations that clearly communicate property features, benefits, pricing, payment arrangements, location advantages, and relevant investment considerations.

• ● Organise and conduct property inspections, site visits, and client meetings.

• ● Explain available property options in a manner that connects the customer’s needs with the company’s offerings.

• ● Use brochures, presentations, digital resources, property information, and other approved sales materials to support client decision-making.

• ● Respond confidently to customer questions while ensuring that all representations about property availability, documentation, pricing, and expected returns are accurate and authorised.

• E. Market Research and Information Gathering

• ● Monitor real estate market trends, customer preferences, competitor activities, property

• pricing, and emerging investment locations.

• ● Gather information about prospective clients, their needs, purchasing behaviour, and

• potential objections to identify suitable sales opportunities.

• ● Provide management with relevant field intelligence, competitor insights, customer

• feedback, and recommendations for improving sales strategies.

• ● Research and identify new lead sources, referral networks, and partnership opportunities

• that can support business growth.

• ● Use research findings to improve prospect qualification, sales messaging, and customer

• engagement.

• F. Negotiation and Sales Closing

• ● Lead sales discussions and negotiate professionally within approved pricing, payment,

• and commercial guidelines.

• ● Address objections by understanding the underlying concern and presenting relevant

• information or suitable alternatives.

• ● Guide qualified prospects through the decision-making process and maintain momentum

• towards a purchase commitment.

• ● Coordinate with relevant internal teams to support the preparation and review of offers,

• agreements, and other required transaction documents.

• ● Follow up on outstanding decisions, payments, documentation, and agreed next steps

• until the transaction is completed or appropriately closed.

• ● Maintain ethical sales practices and ensure that client commitments are consistent with

• approved company policies.

• G. Social Selling and Digital Prospecting

• ● Use relevant digital platforms, including LinkedIn, Facebook, Instagram, WhatsApp

• Business, and other approved channels, to identify prospects and build professional

• relationships.

• ● Develop and maintain a credible online presence that supports the promotion of

• Harmozee Homes’ property offerings.

• ● Engage potential buyers and investors through relevant content, professional

• conversations, digital networking, and targeted follow-ups.

• ● Leverage digital tools to research leads, communicate with prospects, schedule

• meetings, present property information, and track engagement.

• ● Collaborate with the marketing team, where applicable, to improve lead quality and

• convert digital enquiries into sales opportunities.

• H. Sales Reporting and Cross-Functional Collaboration

• ● Maintain up-to-date records of leads, client interactions, property inspections, proposals,

• negotiations, and sales outcomes.

• ● Submit timely sales reports covering prospecting activities, pipeline status, conversion

• progress, challenges, and market feedback.

• ● Work closely with management, marketing, customer service, property operations, and

• other relevant teams to support seamless client service and transaction execution.

• ● Participate in sales meetings, strategy sessions, product briefings, and performance

• reviews.

• ● Apply feedback and lessons from completed and unsuccessful sales opportunities to

• improve future performance.

Requirements

• Essential Qualifications and Experience

• ● Bachelor’s degree in Business Administration, Marketing, Sales, Estate Management, Economics, or a related discipline.

• ● A minimum of 4–7 years of relevant sales experience, preferably in real estate, property sales, property investment, financial services, or another consultative, target-driven sales environment.

• ● Demonstrable experience in prospecting, lead qualification, client relationship management, negotiation, and closing sales.

• ● Experience conducting field sales activities, client meetings, presentations, site visits, or product demonstrations.

• ● Evidence of working towards and achieving sales targets or other measurable commercial objectives.

• ● Strong understanding of customer acquisition, sales pipeline management, and the end-to-end sales process.

• ● Practical knowledge of digital prospecting, social selling, and customer relationship

• management tools.

• ● Excellent written and verbal communication, presentation, and interpersonal skills.

• ● Strong research, information-gathering, critical-thinking, and problem-solving abilities.

• ● Proficiency in common business software, including Microsoft Office or Google Workspace, spreadsheets, email, presentation tools, and CRM platforms.

• ● Ability to work independently in the field while collaborating effectively with internal teams.

• ● Willingness to travel locally for prospecting, networking, client meetings, and property

• inspections.

• ● Knowledge of the Abuja real estate market, including customer segments, property investment considerations, and local market dynamics, is an advantage.

• Key Competencies

• Commercial and Sales Competencies

• ● Prospecting: Proactively identifies and engages potential customers through direct

• outreach, referrals, networking, and digital channels.

• ● Lead Qualification: Assesses prospect needs, budget, purchase intent,

• decision-making authority, and readiness to buy.

• ● Contract Negotiation: Conducts professional negotiations while protecting customer

• relationships and adhering to approved commercial terms.

• ● Closing Skills: Converts qualified opportunities into purchase commitments through

• structured follow-up, objection handling, and clear next steps.

• ● Sales Presentations and Demonstrations: Communicates property features, benefits,

• and relevant investment considerations persuasively and accurately.

• ● Social Selling: Uses digital platforms and professional networks to establish credibility,

• engage prospects, and generate sales opportunities.

• ● Research and Information Gathering: Collects and interprets relevant market,

• competitor, property, and customer information to support sales decisions.

• Relationship and Communication Competencies

• ● Relationship Building: Develops trust-based relationships that encourage customer

• confidence, referrals, and repeat business.

• ● Client Engagement: Understands customer needs and maintains responsive,

• personalised, and professional communication.

• ● Communication: Presents ideas clearly, listens actively, asks relevant questions, and

• adapts communication to different audiences.

• ● Conflict Management and Resolution: Handles objections, disagreements, and

• complaints calmly, fairly, and constructively.

• ● Collaboration: Works effectively with colleagues and cross-functional teams to deliver

• on shared business objectives.

• Analytical and Digital Competencies

• ● Critical Thinking and Problem Solving: Evaluates sales challenges, identifies root

• causes, compares alternatives, and recommends practical solutions.

• ● Tech Savvy: Uses digital tools and platforms confidently to research prospects, manage

• communications, track leads, and support sales productivity.

• ● Understanding of Common Business Software: Demonstrates practical proficiency

• with spreadsheets, presentations, email, CRM systems, and related business

• applications.

• Personal Effectiveness

• ● Self-motivation, initiative, and accountability.

• ● Strong organisation, planning, and time management.

• ● Resilience and persistence in a target-driven environment.

• ● Professionalism, integrity, and attention to detail.

• ● Adaptability and willingness to learn.

• ● Customer-focused judgement and commercial awareness.

• 6. Performance Expectations

Performance will be assessed against agreed targets and quality standards, which may include:

• ● Number and quality of new leads generated.

• ● Number of qualified prospects added to the sales pipeline.

• ● Client meetings and property inspections completed.

• ● Lead-to-meeting and meeting-to-sale conversion rates.

• ● Sales revenue and completed property transactions.

• ● Follow-up consistency and sales pipeline accuracy.

• ● Client satisfaction, referrals, and relationship quality.

• ● Quality and timeliness of sales reports and market intelligence.

• Specific targets will be agreed with management based on the company’s sales objectives,

• available property inventory, pricing, and sales cycle.

Benefits

• 200,000 with commission