About this role
Job title: Field Marketing Officer
Job Overview
We are seeking a dedicated Field Marketing Officer to join our full-time team in Newsite, Satellite Town, Lagos. This role is perfect for an energetic individual passionate about direct customer engagement and brand promotion.
You will be responsible for executing on-ground marketing campaigns, organizing promotional events, and engaging directly with potential customers. Your efforts will be crucial in expanding our market reach and building strong customer relationships.
We are looking for candidates with a strong track record and proven expertise in field marketing, ready to drive our brand's presence in the local market.
Required Skills
- Field Marketing
- Event Management
- Sales Support
- Brand Promotion
- Relationship Building
- Lead Generation
- Market Feedback Analysis
Key Responsibilities
- Plan and execute field marketing campaigns and promotional activities.
- Organize and manage events, product launches, and activations.
- Engage directly with customers to promote products/services.
- Gather market feedback and competitive intelligence.
- Support sales teams with on-ground marketing efforts.
- Ensure brand consistency in all field activities.
- Prepare reports on campaign performance and market insights.
Qualifications
- Proven experience in field marketing or a similar customer-facing role.
- Strong interpersonal and communication skills.
- Ability to work independently and manage multiple tasks.
- Enthusiastic and proactive approach to customer engagement.
- Knowledge of local market dynamics is a plus.