About this role
About the company
Our client is a software company.
The role
Raydar is recruiting for this role on behalf of our client. Own a sales pipeline channel built around industry events, from pre-event outreach and on-site qualification through structured follow-up. The role suits someone who books meetings, sets pipeline targets for each event and helps decide which events are worth attending.
What you'll do
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Set a pipeline target for each event and work to meet it through booked meetings and created opportunities.
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Research and contact attendees before each event to schedule meetings ahead of time.
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Work the event booth, hold qualifying conversations and book next steps on the spot.
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Follow up within 48 hours with personalized messages and relevant content, logging every contact in the CRM.
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Help plan the event calendar by judging which conferences produce pipeline and which do not.
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Arrange in-person meetings with nearby prospects and customers during event travel.
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Coordinate with marketing and sales on outreach, content and event data for pipeline and return analysis.
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Requirements
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What we're looking for
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Track record in event or growth marketing, or in outbound sales development, within business-to-business technology.
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Hands-on experience sourcing pipeline and booking meetings through events, sequencing, phone outreach or lead generation.
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Working knowledge of CRM and sales prospecting or sequencing tools.
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Willingness and ability to travel up to 50% for conferences and events.
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Bonus points
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Background in a logistics or operations-focused industry.
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Experience staffing or running events as the only company representative on site.
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A STEM educational background.
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Benefits
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Compensation and benefits
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Salary: $120K to $185K
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Equity
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Location and work model
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San Francisco, CA, United States
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On-site, 5 days in-office per week
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Full-time