About this role
Field & Digital Marketer
Jaridi Limited, a digital media distribution company connecting African newspaper and magazine publishers with readers across Africa and the diaspora, is seeking a Field & Digital Marketer to drive client acquisition, institutional partnerships, and business growth in Abuja and its environs.
Responsibilities
- Identify and engage public and private institutions in Abuja to promote Jaridi’s services.
- Conduct sales presentations, follow-up meetings, negotiations, and close institutional contracts.
- Gather market intelligence and competitor insights to improve sales strategies.
- Develop and manage digital lead-generation campaigns across LinkedIn, Meta, Google, and email.
- Create marketing materials, brochures, social media assets, and digital pitch decks.
- Manage sales pipelines and follow up with leads using tracking tools and CRMs.
- Monitor campaign ROI, cost per lead, and conversion rates.
- Work towards monthly and quarterly KPIs and revenue targets.
- Track outreach, meetings, field visits, and sales opportunities.
- Submit weekly and monthly performance reports to the COO.
Requirements
- Bachelor’s degree in Marketing, Business Administration, Mass Communication, or a related field.
- 2–4 years of B2B sales, corporate marketing, or institutional client acquisition experience in Abuja.
- Strong knowledge of Abuja’s corporate and institutional landscape, with the ability to conduct independent field visits.
- Experience with digital lead generation, LinkedIn Ads, Meta Ads, email outreach, and marketing analytics tools.
- Excellent communication, presentation, and negotiation skills.
- Self-motivated, target-driven, resilient, and capable of closing deals.
Deadline
Application Deadline: 18th October, 2026.